SEO Training Tips 2 The Perfect Domain Name 2007-05-16 02:58:53 Choosing the Right Domain Name
for SEO
In the last SEO Training
blog I mentioned that picking the right Domain Name can be as crucial to web design SEO, as it is to your corporate branding and identity. Having the appropriate search engine Keyword within the Domain Name can help you help you achieve top search engine rankings. Search engines place a significant weighting on a web sites domain name. As a prudent business owner or as a SEO Consultant, it is important to pick the very best domain name possible.
The natural domain name of choice is not necessarily the name of the company for several reasons;
As previously mentioned, Search Engine Keywords within a URL will help you achieve top search engine rankings.
Most enterprises utilize their website as a vehicle to attract new customers and visitors. The new and potential customers your trying to attract, are not likely going to be typing in the exact name of your company as a search engine query.
Many existing businesses alr Read more:Perfect
SEO Training for Dummies chapter 1 2007-05-12 02:59:59 SEO Training
for Dummies
In designing a SEO Training Course to accommodate a wide range of visitors and web designers with varying degrees of computer and marketing knowledge, I feel I have an obligation to provide some preliminary basic SEO Training , tips, techniques and strategies for those people completely unfamiliar with it.
Call it SEO Training tips for Dummies or Internet Marketing Kindergarten, either way, feel free to skip this SEO Chapter or to deny that you every had to read it.
SEO, Internet Marketing, Search Engine Marketing?
Search Engine Optimization, Internet Marketing and Search Engine Marketing all have the same objective and that is to bring more visitors to your website. SEO is just one aspect of SEM (Search Engine Marketing). SEO has traditionally been primarily involved in optimizing web sites to get Top Search Engine Rankings on the major search engines. However, it has more recently evolved to encompass all forms of “organic” and “natural” searc Read more:SEO
SEO Marketing to Improve Search Engine Rankings 2007-05-10 21:32:01 Initial on-page SEOMarketing
The majority of existing web sites on the internet suffer from poor search engine rankings due to problems in within their web site’s that the designers are not even aware of. SEO Marketing specialists will usually correct these deficiencies first. This is known as “on-page” SearchEngine
optimization (SEO), and is the first part of the process of making a web site more “Search Engine Friendly”. Sites that are optimized to fit within this category get consistently Better Search Engine Rankings
and considerably more web site visitors. A broad overview of the steps involved with initial on-page SEO Marketing consists of ;
Industry and target market research
Demographic and keyword research
Web site content analysis
Web site search engine ranking analysis
Web site traffic analysis
Selection of appropriate keyword/phrase targets for each website page
Content revision
Code analysis
Code revisions / Template revisions where necessary
On-site li Read more:Improve
SEO Training Intro 2007-05-09 22:47:41 As a professional Internet marketing specialist I have no qualms about sharing basic seo techniques and strategies with the public at no cost. As for advanced little known secrets , advantages and closely guarded SEO
techniques, I prefer to keep those to myself to use on my paying clients as I need to make a living. However, the information you will find on this blog will act as an invaluable SEO Resource for SEO’s in training, web site designers, and clients and potential clients that wish to make more informed decisions about how to market their website. Read more:Training
SEO Training Blog 2007-05-08 21:36:38 Seo Training
and tips
Welcome to welcome to my new blog focused on SEO
training for web site designers and individuals who want to learn basic seo. This SEO Blog will cover both basic and advanced SEO Tips and Techniques that should be included in anyones SEO training.
It will also contain some more advanced SEO categories discussing both the latest developing trends and rumors regarding SEO in general. I strongly encourage existing and potential clients to bookmark or subscribe to the RSS Blog feed, to gain a better understanding of SEO advantages, limitations, and changes within the industry as they do occur frequently. This SEO Training blog will also serve to give experienced advice to those wishing to do SEO on their own web sites.
Search Engine Marketing Weblog, Popular SEO Keywords 2007-05-28 17:30:36 For effective SearchEngineMarketing
,[tag] SEM and SEO
, proper selection and use of Keywords
/ Keyphrases are critical to attract the most internet visitors possible, and to ultimately yield the most money from a web site. Search Engine
s like Google place a significant weighting on keywords. Proper Keyword selection and use can play a pivotal role in the ultimate success of an internet business.
3 Important factors of correct SEO keyword selection are;
Popularity: How often someone is searching for a your chosen keyphrase term?
Assessing the popularity of a particular search term is relatively easy with the use of the Free Overture Tool, which will give an approximation of the number of times people search for a given search term.
Relevance: Do the keywords chosen fit the theme of your site and respective pages?
Determining relevance is common sense. Evaluate your existing or planned content and ensure your chosen keyword terms exist or can be inserted into the existing content.
C Read more:Search Engine Marketing
11 Tips, Meta Tags Optimization, SEO 2007-06-26 15:20:22 There is an ugly myth circulating on the internet that meta tags are no longer useful. This is simply not true. Meta Tags
are still a relevant component of effective on-page search engine optimization to improve search engine rankings.
If used correctly they can help to improve search engine placement. However, if used incorrectly they can and will have a negative effect on your SEO
and search engine rankings. The following Meta Optimization
Tips can serve as a guideline in Meta Tag Optimization.
1) Always use the Description meta tag.
2) The Description meta tag should not exceed 24 words
3) It should appear immediately after the title tag
4) It should contain keywords and phrases that you want search engine rankings for.
5) No Keyword or phrase should appear in the description meta tag more than twice.
6) Each Description tag needs to be unique for the content of that specific page.
7) It should accurately describe the content of the site and the respective page.
Paying too much for Pay Per Click Search Engine Marketing 2007-07-20 17:04:05 Downside of Pay Per ClickSearchEngineMarketing
.
Pay per click search engine marketing (SEM) can be very expensive. The average web site conversion rate on the internet is typically only about 1-2% and can be even less depending on the industry and web site itself. This means that on average you need at least 50 people to click through before some one makes an inquiry or makes a purchase.
Suddenly that .50 cent per click bid (that seemed cheap) is costing you over 25.00$ to attract each serious inquiry or customer. Furthermore, as you are often bidding against many larger competitors the costs of the bids can increase beyond affordability or leave you with a very low ranking position on the Google or Yahoo paid listings. A more prudent decision would be to increase the monthly visitors to your web site with an economical search engine optimization service.
Pay per click is less effective than Natural Search Engine Results
Like any form of advertising people have began to develop &ldq Read more:Engine Marketing
Secrets to Make Money Online Fast Part 1 2007-10-13 11:30:12 Make Money
Online Fast
The following list of ways to Make Money Online Fast, are mostly legitimate and ethical means of generating revenue online fast. The Secret of just how Fast you make the money varies largely with the method you choose and your particular skill level you have in that area.
In this blog entry, I [...] Read more:Secrets
Make Money Online Fast, Part 2 2007-12-20 11:00:38 Sequel to Make Money
Online Fast
This entry is the long awaited Make Money Online fast part 2 ( A follow up to the immensely popular Make Money Online Fast Part 1 ). I was surprised just how popular this topic was when I found I got several thousand visitors within days of posting the [...]
Top Ten Search Engines List 2008-03-06 12:29:05 Top Ten Search
Engines list 2007
A leading Media Metrics company (Comscore) has just released statistics of the top ten search engines 2007. So what does the top ten search engines 2007 list mean to Web site developers, your internet marketing and SEO of your web sites ?
Google is a clearly a dominant front runner [...] Read more:Top Ten
Web Site Marketing Strategies 2008-01-16 15:43:43 Web site MarketingStrategies
to Improve Traffic and Conversion Rates
Web site Marketing Strategy One - Extensive Keyword Research
I recommend starting all web site marketing strategies by collecting an extensive list of keywords (search terms) that your target demographic is using to find your web site and your competitors. Follow this up by modifying your existing [...] Read more:Web Site