Owner: enterprise promotion URL:http://www.press-feed.com/blog/wp-rss2.php Join Date: Fri, 09 Jan 2009 05:40:19 -0600 Rating:0 Site Description: enterprise blog promotion and marketings company Site statistics:Click here
Social Media Must Lead to Tangible ROI for Travel 2009-01-08 10:00:40 Image by Shiny Things
The current economic climate has made travel execs focus on the bottom line. Brand awareness is all well and good, but when it comes to social media, monetization is the top priority for travel executives, says EyeforTravel
. They surveyed travel execs this time last year, prior to their social media conference, and [...] Read more:Social
, Social Media
Hotelier’s 2009 Top Ten Internet Marketing Resolutions 2009-01-06 15:10:09 A comprehensive, ROI-centric Internet
marketing strategy is the hotelier’s perfect “survival tool” in the current economic environment, says Max Starkov at Hospitality eBusiness Strategies.
Doug Hay, CEO of Expansion Plus, a boutique PR firm that specializes in online travel PR, agrees. “Although there have been dire [...] Read more:Internet Marketing
, Marketing
, Resolutions
, Top Ten
Travelers Still Out and About in 2009 2008-12-28 11:44:28 Predictions for 2009 are that despite uncertainty about the future, people are still going to be traveling. Milions of Americans plan to take a vacation newxt year - but they are counting their pennies.
“Consumers are responding as we might expect in troubled times,” said Suzanne Cook, research vice president for the Travel Industry Association in [...] Read more:Travelers
Internet Overtakes Newspapers as News Source 2008-12-28 11:09:55 The Pew Center for Research for People and the Press published figures December 23 that show online news got a huge boost this year. It’s jumped from 24 to 40 percent as the main source of news across all age groups. And in the under 30 age group it’s way higher - equal to TV.
One [...] Read more:Internet
, Source
What is RSS? Getting Google Searches 2008-12-14 09:46:34 Google’s Year-End Zeitgeist list shows us what our collective minds have been on in 2008.
“Zeitgeist means ‘the spirit of the times,’ and we strive to capture this spirit through exploring the year’s new and exciting search terms,” a Google spokesperson explained to Thomas Claburn of Information Week.
Many of the search terms were phrased as [...] Read more:Google
Travel Tops Online Sales on Cyber Monday 2008-12-02 11:59:58 Cyber Monday
s, between Thanksgiving and Christmas, are known to be high sales days for online shopping
This year ROI Research and Performics surveyed 7,043 consumers on the role of search engines in their purchasing behaviors across seven consumer segments and ten product categories.
“Consumers turn to search for different reasons,” said Michael Kahn, VP, account management and [...] Read more:Cyber
, Sales
, Travel
RSS as a BtoB Marketing Tool 2008-11-22 12:18:47 Seventy percent of BtoB technology marketers are not using RSS Feeds. A recent study of 300 websites showed that only 3 out of 10 have feeds and of those a mere 10 percent offer more than one feed so that their visitors can choose targeted information updates.
According to Marketing
Sherpa and Knowledge Storm 71% [...]
Expertise and Thought Leadership Important in Purchasing Decisions 2008-10-30 11:02:43
A recent study from Forrester Research found that blogs drive more business than social networking sites do. ” While social sites are great for making connections that may lead to new business development projects, purchase decisions are far more influenced by blogs and content based on personal and business expertise,” says Bill French of MyST Technology. ”Continu Read more:Decisions
, Expertise
, Leadership
, Purchasing
Perkonomics - ATrend That’s Made for Travel 2008-10-28 10:00:22 Image by egg
Trendwatching.com’s October report is about a trend they call Perkonomics.
PERKONOMICS: A new breed of perks and privileges, added to brands’ regular offerings, is satisfying consumers’ ever-growing desire for novel forms of status and/or convenience, across all industries. The benefits for brands are equally promising: from escaping commoditization, to showing empa Read more:Travel
Recommend Site To A Friend
