Owner: Phantom CTO URL:http://phantomcto.com/blog Join Date: Thu, 16 Oct 2008 13:17:48 -0500 Rating:0 Site Description: Strategic Technology Leadership for Small Business Growth Site statistics:Click here
Have a Social Media Presence To Engage Your Clients 2008-10-13 04:00:47 Consumers expect a social media presence
The highlights of the 2008 Cone Business in Social
Media Study came out recently. The results of the study point to a growing trend in how consumers want to be reached by businesses. The study found that 60% of American consumers use social media and of those more than half [...] Read more:Clients
, Engage
, Presence
, Social Media
Should Your Business Have a Blog? A 2 Week Experiment 2008-10-12 18:00:09 would never suggest diving into blogging simply because you read about it in business newspapers or because you've seen other top execs start blogging and you instantly want the same results they have. No, that's a sure fire disaster. Instead, I recommend you get a sampling of what a business blog can do following this two week challenge. Read more:Business
, Experiment
Bridging the Knowledge Worker Divide 2008-10-11 17:11:43 The questions Seth asked were meant to help all knowledge workers, small business owners and marketing heads get a healthy checkup on using all the tools available to help with responsibilities and increasing productivity. Read more:Bridging
, Divide
, Knowledge
, Worker
Small Business Owners: Views on Setting the Thermostat 2008-11-06 19:53:02 I’ve been listening to Seth Godin’s audiobook Tribes and was struck by a thought that I wanted to share.
When it comes to leading your business and serving your market, are you more like a thermostat or a thermometer?
Are You Noticing the Temperature or Setting
It?
Seth talks about the difference between a thermostat [...] Read more:Business
, Owners
, Small
, Small Business
No Matter How Small, Show Core Values to Your Market 2008-10-30 14:30:44 After watching Tony Hsieh of Zappos talk about what his strategy was for building web presence, I got to thinking how many other companies are so transparent in what they believe in. How many companies can you tell what their core values are?
I thought I’d have to go far to see an offline example of [...] Read more:Market
, Small
, Values
Small Biz Check: Your Brand is Greater Than Your Logo 2008-10-28 07:10:14 A logo had nothing to do with your next interaction with those companies. As small businesses look to grow and serve their market, stay focused on fulfilling the expectations that your business wants to project onto your market. Read more:Brand
, Check
, Small
A Usability Check Up for Small Business Websites 2008-10-24 07:00:13 Here are 7 questions to help your business gauge how your website treats your users experience. If you're looking to increase engagement with your audience, check these rules of thumbs for common pitfalls and workarounds. Read more:Business
, Check
, Small
, Usability
, Websites
7 Tech Truths for Small Business Owners and Start Ups 2008-11-11 13:00:13 Your business idea doesn’t have to be great but getting momentum is critical.
If you wait to be great before you get out there, you’ll never move. Get out there when the edges are rough and keep on improving it while your out in your market. Let your market shape what you give them. Use technology [...] Read more:Business
, Owners
, Small
, Start
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