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High Ranks - Part 2: Content
2007-03-24 18:08:51
On-Site OptimizationQuality, Relevant Content Since the advent of Search Engines, many experts have lived by the credo that “Content is King”. My vast experience has taught me that this is a false credo. I whole-heartedly believe that no single factor is “King” in attaining a high natural ranking. They are all important pieces of a puzzle that when finished, will look very much like a dollar sign. That said, content is very important though, for two major reasons: 1) Search Engine robots (spiders) utilize the content they find on your site as one of the major components in ranking your site.2) Visitors make their decision based on the content you have on your site. For these two reasons, it is very important to have a wealth of relevant, high quality content that is written FOR your visitors, but keeping Search Engine robots in mind. Content that makes your visitors WANT to do what you want them to do.  Conent is probably the most important factor w
Read more: Ranks

High Ranks - Part 1
2007-03-23 01:32:23
So you want to build a presence on the web, eh? Whether you’re an established company that’s looking to move into the Internet realm, or you’re starting a new venture, the Internet is one of the most important factors in any business. Studies have shown that nearly 75% of consumers use the Internet as a starting point for nearly every transaction they make, whether to research a product or service, or to make the actual buy, the Internet is a key to any successful transaction. Of course, building a quality website isn’t all you need to do to garner that attention online from your potential customers or clients. What is probably the most important factor is making that website rank well within Search Engines, especially since 80% of all web traffic STARTS at a Search Engine. In this guide, I will use my years of experience and my lessons learned through helping hundreds of websites achieve that high ranking to help YOU make the most of your Internet presence as possible. I
Read more: Ranks

Google Selling Text Link Ads?
2007-03-20 23:00:49
One of the issues I deal most with in my full time job at LinkWorth is the long-perpetuated myth that Google hates paid links. That they are very good at spotting them and don’t allow them to pass value to the person who bought the link. I’ve always believed that this was scare-mongering which was started by the great Google themselves to keep people from leaving the highly-ineffective AdWords product (where Google makes most of it’s billions of dollars) and exploring other options that can get them to the top of the natural listings, which are many, many times more effective at monetizing your site. But that’s just my gut talking. How about hard proof that paid links work? We’ve got hundreds of clients at LW that will gladly attest that they work. But the whole point of this post is that, while doing my usual daily blog-surfing, I came across a post at SE Land where Barry talks about Google’s new pay per action AdWords products. It appears that
Read more: Text Link

Permalinks on IIS is a bitch
2007-03-15 21:13:57
I finally figured out how to get it to work, but my subdomain (blog.eddiewalter.com/) doesn’t work. So I have to update the few links I have online to point to www.eddiewalter.com/blog/. I’d still like to get rid of the index.php in the rewrite though.
Read more: Permalinks

Launch!
2007-03-14 03:17:15
I have decided to start a blog. I’ve been debating whether or not to do this for awhile because there are a lot of things that make a good blog, such as posting on a regular basis, posting information that will be informative and entertaining to your audience, etc… But I’ll do my best. I think I am going to start with a series I’ve been wanting to write about the main factors in ranking a site high in the natural listings of Search Engines. Since I do this for a living, I think I’ve got a firm grasp. I will most often post my opinions about other blogs that I read on a regular basis. And occasionally, perhaps I’ll post some more personal entries about things not related to Internet Marketing that I enjoy. I look forward to trying my best to entertain you and maybe even teach you a few things.
Read more: Launch

66 ways to build backlinks
2007-03-29 00:33:01
So my full time job consists of building backlinks for our great LinkWorth customers. As anyone in the industry knows, a lot of time is spent reading relevant blogs and participating in relevant forums. SEOMoz is one of my daily reads. I learn a lot from them, and all of their bloggers are great writers and have great senses of humor, especially Rebecca. Anyway, while reading SEMoz the other day, i found my way to Brandon Hopkins' "66 ways to Build Links in 2007". I had never stumbled across Brandon's blog and was so impressed by this post, that I added him to my Blogroll. =) The article had a lot of tried and trued ways of building links. Many I have utilized in the past, but many I have never thought of or tried. It's always cool to learn new things.


Update
2007-04-11 00:21:55
One of the most predominant signs of a good blog is one that has timely updates and new entries.  I do have the intention of turning this into a good blog, but for now, my priorities need to be re-aligned. I lost my job at LinkWorth last week, so for now, I am spending all of my time searching for a new position.  So if you know of anyone that is looking to staff a web design/development position or an SEO position, please feel free to contact me. You can check out my online resume (with a small portfolio of design/development work) here:  Eddie Walter's Resume.  There is also more information available about me at Eddie Walter's LinkedIn Profile.
Read more: Update

66 ways to build backlinks
2007-03-29 00:33:01
So my full time job consists of building backlinks for our great LinkWorth customers. As anyone in the industry knows, a lot of time is spent reading relevant blogs and participating in relevant forums. SEOMoz is one of my daily reads. I learn a lot from them, and all of their bloggers are great writers and have great senses of humor, especially Rebecca. Anyway, while reading SEMoz the other day, i found my way to Brandon Hopkins' "66 ways to Build Links in 2007". I had never stumbled across Brandon's blog and was so impressed by this post, that I added him to my Blogroll. =) The article had a lot of tried and trued ways of building links. Many I have utilized in the past, but many I have never thought of or tried. It's always cool to learn new things.


High Ranks - Part 2: Content
2007-03-24 18:08:51
On-Site OptimizationQuality, Relevant Content Since the advent of Search Engines, many experts have lived by the credo that “Content is King”. My vast experience has taught me that this is a false credo. I whole-heartedly believe that no single factor is “King” in attaining a high natural ranking. They are all important pieces of a puzzle that when finished, will look very much like a dollar sign. That said, content is very important though, for two major reasons: 1) Search Engine robots (spiders) utilize the content they find on your site as one of the major components in ranking your site.2) Visitors make their decision based on the content you have on your site. For these two reasons, it is very important to have a wealth of relevant, high quality content that is written FOR your visitors, but keeping Search Engine robots in mind. Content that makes your visitors WANT to do what you want them to do.  Conent is probably the most important factor w
Read more: Ranks

High Ranks - Part 1
2007-03-23 01:32:23
So you want to build a presence on the web, eh? Whether you’re an established company that’s looking to move into the Internet realm, or you’re starting a new venture, the Internet is one of the most important factors in any business. Studies have shown that nearly 75% of consumers use the Internet as a starting point for nearly every transaction they make, whether to research a product or service, or to make the actual buy, the Internet is a key to any successful transaction. Of course, building a quality website isn’t all you need to do to garner that attention online from your potential customers or clients. What is probably the most important factor is making that website rank well within Search Engines, especially since 80% of all web traffic STARTS at a Search Engine. In this guide, I will use my years of experience and my lessons learned through helping hundreds of websites achieve that high ranking to help YOU make the most of your Internet presence
Read more: Ranks

Google Selling Text Link Ads?
2007-03-20 23:00:49
One of the issues I deal most with in my full time job at LinkWorth is the long-perpetuated myth that Google hates paid links. That they are very good at spotting them and don’t allow them to pass value to the person who bought the link. I’ve always believed that this was scare-mongering which was started by the great Google themselves to keep people from leaving the highly-ineffective AdWords product (where Google makes most of it’s billions of dollars) and exploring other options that can get them to the top of the natural listings, which are many, many times more effective at monetizing your site. But that’s just my gut talking. How about hard proof that paid links work? We’ve got hundreds of clients at LW that will gladly attest that they work. But the whole point of this post is that, while doing my usual daily blog-surfing, I came across a post at SE Land where Barry talks about Google’s new pay per action AdWords products. It appears that
Read more: Text Link

Permalinks on IIS is a bitch
2007-03-15 21:13:57
I finally figured out how to get it to work, but my subdomain (blog.eddiewalter.com/) doesn’t work. So I have to update the few links I have online to point to www.eddiewalter.com/blog/. I’d still like to get rid of the index.php in the rewrite though.
Read more: Permalinks

Launch!
2007-03-14 03:17:15
I have decided to start a blog. I’ve been debating whether or not to do this for awhile because there are a lot of things that make a good blog, such as posting on a regular basis, posting information that will be informative and entertaining to your audience, etc… But I’ll do my best. I think I am going to start with a series I’ve been wanting to write about the main factors in ranking a site high in the natural listings of Search Engines. Since I do this for a living, I think I’ve got a firm grasp. I will most often post my opinions about other blogs that I read on a regular basis. And occasionally, perhaps I’ll post some more personal entries about things not related to Internet Marketing that I enjoy. I look forward to trying my best to entertain you and maybe even teach you a few things.
Read more: Launch

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