Owner: I/E Speaks URL:http://imaginationseverything.com/articles/ Join Date: Tue, 03 Jun 2008 14:22:38 -0500 Rating:0 Site Description: Imaginations Everything is a web design company, specializing in effective lead generating web sites for real estate professionals and other businesses. I/E Speaks is a blog dedicated to helping you improve the effectiveness of your website. Site statistics:Click here
Site Re-launch 2008-06-01 14:47:21 Long time client Jan Horn (www.janhorn.com) was looking for new look for the site we had designed for him back in 2003. Initially we had come up with a site for him that had a fair amount of content. With most realtor sites, we want the content to feed the search engines need for words they [...]
Blogging Resources 2008-04-29 13:27:43 We’ve begun blogging over at MotherHood Incorporated, so check us out. Motherhood Incorporated is a great new resource for women who wish to raise a family, but still keep their hand in the work force. Imaginations Everything will bring the perspective of a small business owner, and all the tips and tricks that have come [...] Read more:Blogging
, Resources
How to create a user focused site 2008-04-14 12:49:07 The best way to make your website user focused is to find out what your potential clients really want to know. You might think that as a professional, you already know this information but don’t be so sure about that.
Times change and so do the questions that people have. Also, everyone is different so [...] Read more:create
The Importance of a User Focused Website 2008-03-15 09:35:06 Chances are you posted a picture of yourself that reflects you as the friendly confident person that you are and right alongside your picture is your company’s name and logo. That’s all fine, since certainly you want your site’s viewers to feel confident in your abilities, however in today’s society a lot more is going [...] Read more:Focused
Site Goals - Positioning 2008-03-13 12:28:49 Avoid Over Emphasis on Positioning
One of the main purposes of optimizing your website is to improve its position in the search engine rankings and thus on the search results page. While I encourage you to employ the various techniques to achieve this, it’s important not to over emphasize your website’s position.
It won’t help you to have your [...] Read more:Goals
The Need For Leads 2008-03-10 12:07:48 No one has to tell you that getting qualified leads is essential to any real estate practice. Since you already know that, I won’t go into all the reason that you need leads. What I will do is make suggestions on how to use your site to get qualified leads.
First a dose of reality. Not [...] Read more:Leads
The Information Highway 2008-02-27 12:50:37 The Internet is called the information highway and in order to travel it effectively, you will need to gather some information yourself. The best place to start is at the website that you already have in place. Look at your website from the standpoint of your prospective clients.
Another important piece of information is finding out [...] Read more:Highway
Sites that impact 2008-02-21 16:48:43 There was a great comment on a post of mine on Active Rain about how a site can work for you in generating leads. It lead me to want to write about my experience as a web designer, working to get my clients sites working for them in that way.
My background is that I’ve [...] Read more:Sites
, impact
Site Goals - Sales 2008-02-17 09:51:34 Real estate profits are based upon the commissions obtained through the sales of property. Your question now is how you can use your website to help you garner more sales. Increasing sales by use of your website will consist of converting viewers into clients.
Figure out what your percentage of offline prospects, (walk-ins, or those [...] Read more:Goals
, Sales
Site Launch - Katie Moss Landscape Design 2008-02-14 15:08:14 Imaginations Everything launched a new site this week; www.katiemoss.com.
Kaite came to us wanting a site to show off her landscape garden business. She was looking for something simple, very minimalist, but with high impact visually. After having an initial discussion, and sending her some pricing and direction ideas, we quickly settled on a flash presentation.
As [...] Read more:Launch
, Katie
, Landscape
Building Your Real Estate Site From Scratch 2008-06-04 06:02:28 If you are building your site from scratch and you can’t quite figure out where to start then consider this: What is the real estate industry all about?
The obvious answer is buying and selling real estate. While that’s true, it’s not the real basis of the industry. Being a real estate professional is about service. [...] Read more:Building
, Estate
, Scratch
, Real Estate
The Importance of Compelling Content on your Site 2008-06-15 10:35:31 Quality content is key to having a user focused site but having quality, compelling content will hold your viewer’s attention. Most real estate websites will include the agencies information and offer an interior search engines designed to show that agencies listings and/or an outbound link to the local Multiple Listing Site, (MLS).
You want your site [...] Read more:Compelling
, Content
Use Articles to Fill Their Minds With Knowledge 2008-08-24 09:53:25 Including informative articles on your website is another great way to add content to your site. If your real estate firm has gotten positive press exposure, include those articles on your site.
These articles can be for contributions made in the community and if you haven’t made any, then start to do so. It doesn’t have [...] Read more:Articles
, Knowledge
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