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The Final Word on Reputation Management Ethics
2008-03-05 01:00:22
With a recent flurry of blog posts on the subject of Reputation Management Ethics , I thought we would have to take a look on this subject in our own unique, detailed way and try to ‘wrap up the discussions’. Lots of top bloggers have covered it, many in response to an article from Computer World, [...]
Read more: Final

Group Social Media Interview with 4 Experts
2008-02-25 01:00:11
Sometimes you do things with good intentions, but if you don’t follow up on them it makes you look bad. I did something like that recently when I got in touch with some bloggers to do interviews for a new ebook I was creating regarding Social Media Marketing. I’ve decided not to do that anymore, [...]
Read more: Group , Experts

How to Deal with Negative Blog Posts
2008-02-19 01:44:34
As part of our small series looking at 8 Types of Reputation Management Issues, we are looking at how you can go about dealing with each issue in the best possible manner for your brand. Today we are looking at how you can deal with negative blog posts; you may be interested in the first post [...]
Read more: Negative

9 Ways to Build Your Reputation as a Blogger
2008-02-15 02:00:51
Building the reputation of your blog is one thing, but it’s a blogs author who is creating the content and really matters. When I was 16 I started this blog and made all the biggest mistakes. Now at 18 and having achieved a dream job through blogging I think that I’m in a pretty good [...]
Read more: Reputation , Build , Blogger

Step by Step Guide to Monitoring Feeds for Reputation Management
2008-02-07 02:00:52
If you know how to use an RSS Reader and know what free tools you should be using online to track important keywords then this post is probably not for you. If you would like to learn the basics then keep on reading. This post was created so I have something to refer too in [...]
Read more: Reputation , Management , Guide

Sharing the Love - Link Roundup
2008-02-04 04:25:03
I don’t do many of these posts so when I do you should believe that there’s some pretty good information available. Linking out to others is a a great way to show you are connected and active in your industry. It also helps you build relationships online as links are basically the way of the web. [...]
Read more: Sharing

How to Deal with Negative Search Engine Results
2008-02-01 02:00:50
Negative search engine results pages (SERP’s) can be a huge turn-off for people looking to use a company’s products or services. In fact, it’s estimated that 40% of people who do see a negative search engine result are put off completely and simply won’t use a company. These are not search results that you aren’t ranking [...]
Read more: Negative , Search , Engine , Search Engine Results

How to Deal with a Ripoff Report Listing
2008-01-30 02:00:37
Our VIP(erchill) column features real online reputation issues that people find themselves in and offers advice on how to deal with them. You could call it VIP treatment, and it’s free. For more posts on this column go to the VIP Category. For this blog entry, we are looking at the widely discussed Ripoff Report and [...]


8 Types of Reputation Management Issues
2008-01-28 03:00:22
Reputation Management is a serious online service that needs timely attention, although not enough people do it justice and simply monitor feeds online for mentions of said brand / product / service. There’s many forms of ‘negative reputation’ online and this blog post is going to cover a few that crop up from time to [...]
Read more: Reputation , Issues

Digg’s $300m Mistake? - Reputation Management
2008-01-25 02:00:19
I love social media, but I also have a bit of a passion for reputation management that I’ve never really explored or shared online. It’s a bit of a shame that there’s no hugely popular sole focused reputation management blogs online and I probably won’t be the first (unless Andy counts) so there’s certainly a [...]
Read more: Reputation , Management , Digg , Mistake

One Firefox Plugin You Have (And Should Use for Reputation Monitoring)
2008-03-10 02:00:28
When I completely changed the theme of this blog to match the passions I have and the services I want to be offering, I started looking for more and more ways people can find themselves online, especially where others can’t. For example, a great way to find if you are getting talked about on Facebook (which [...]
Read more: Firefox , Plugin , Reputation

3 Core Qualities of a Reputation Manager
2008-03-19 14:37:06
People spend hours learning about SEO from on-site optimisation to ways to build quality backlinks. People spend hours on Digg and StumbleUpon in order to be able to help clients get traffic for Social Media Marketing. But, what do you have to research and learn to become a good reputation manager? In my mind there are [...]
Read more: Reputation

38 Must Reads on Online Reputation Management
2008-03-24 13:47:58
Now that I’m a huge fan of Delicious to keep my online life organised, I’ve spent a lot of time researching the web for quality resources relating to the subject of ORM (Online Reputation Management ) and then started saving them for future use. This was something I felt as very important when I decided to [...]


ORM Ebook - Free Or Paid
2008-03-31 10:32:09
I’m going to release the Online Reputation Management Ebook - The Guide to Monitoring and Managing your Reputation Online. It’s currently well over 40 pages and would love some advice on whether people think it should be free or cost a fee. Here is a sample of the up and coming ebook cover: My Personal Thoughts Free More likely [...]


How to Deal with Negative Social Network Groups
2008-03-31 02:13:12
As part of our small series looking at 8 Types of Reputation Management Issues, we are looking at how you can go about dealing with each issue in the best possible manner for your brand. This post is going to look at ways in which you can deal with negative social network groups. With so many [...]
Read more: Negative , Social , Groups

Online Reputation Management Proposals: A Guide
2008-04-07 02:00:19
Being a relatively new online service, reputation management proposals are not something a lot of people have experience with. However, with a change of focus on this site, reputation management proposals are exactly what I have been spending a lot of time with, either doing them myself or training others on how to do them. To [...]
Read more: Reputation , Management , Guide

Protecting Your Personal Brand: 4 Simple Steps
2008-04-29 10:27:02
If you don’t think you are “big enough” to be protecting your personal brand online then you are thinking along the wrong tracks. What happens if you suddenly write that killer blog post, release that awesome software or get mentioned by another big name and people start trying to utilise you. For a serious and very [...]
Read more: Protecting , Personal , Brand , Simple

Online Reputation Management eBook is now Available!
2008-05-04 13:49:43
Today is a great day for me, I’m finally releasing my Online Reputation Management eBook that I’ve been working on for the last few months. The eBook is entitled “All You’ll Ever Need to Monitor and Manage Your Reputation Online“. The guide is 75 pages long and has been completely written by myself, here’s a look [...]


Social Media Presence of the Technorati Top 20
2008-05-06 02:30:30
If you have read this blog for any length of time you will know I’m a bit of a stats geek and love researching things in quite a bit of detail. This post is no different; I decided to check if there was any correlation between the amount of mentions on 3 big social media [...]
Read more: Social , Presence , Technorati , Social Media

What is Online Reputation Management?
2008-05-12 01:00:08
With quite a company “shift” from ViperChill in the direction of Reputation Management , and the new eBook on the subject, I think it’s only right that I explain what exactly online reputation management is. What is ORM? Online Reputation Management or ORM is, in simple terms - The process of monitoring a brand online, knowing how to [...]


A New Wave of Reputation Management Issues
2008-05-14 02:00:45
I follow a lot of news websites as some are clients and often click through to stories because of their interesting headlines. However, a few days ago one of these stories really caught my eye which I’m going to share with you now. Let’s have a peek at three pretty normal looking women: These three women found [...]
Read more: Reputation , Management , Issues

ViperChill Updates & eBook Changes
2008-05-16 05:44:52
While I like to keep most of the blog posts informative, I also like to write on a personal level and have as many operations in this company as transparent as possible. With that in mind, here are some status updates… Reputation Management Growth With the shift into being one of the main sites that solely focuses [...]
Read more: eBook

How to Go from Nothing to 550,000 Social Media Visitors in One Month
2008-05-19 02:00:50
We’ve had a lot of success with a particular client recently and I wanted to share that with you guys today. They wern’t exactly getting ‘nothing’ from blogs or top sites but it wasn’t anything to talk about. However, in pretty much one month of brand building and recommendations we changed all that. In April [...]
Read more: Nothing , Social , Visitors , Month , Social Media

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