Consider the iPhone 2008-03-06 14:00:45 When Building Your Site
A few of us here at SEO.com are big Apple fans. The much anticipated announcement today that the iPhone
SDK would be released propels the iPhone into competition with a variety of other handheld devices for business and gaming, and publicizes a few interesting facts about mobile web browsing.
Apparently the iPhone [...]
7 Ways to Use Keyword Analytics to Your Advantage 2008-02-21 19:37:29 You should be paying very close attention to which keywords are driving traffic to your site. If someone at your company isn’t digging into your keyword referral reports in your analytics tool, you are leaving money on the table. Here’s a list of seven ways to effectively leverage your keyword analytics (for both organic and [...] Read more:Keyword
, Analytics
, Advantage
Google Predicts Obama for President 2008-02-16 08:01:01 Barack Obama
will be the next president of the United States, according to Google
Trends.
Based on our previous analysis of Google Trends leading up to Super Tuesday, we predicted Obama and McCain would come out on top after Super Tuesday. As it ended up, Google Trends was only about 70% correct in a state-by-state comparison [...] Read more:President
Google Predicts Super Tuesday Results 2008-02-05 11:25:54 According to Google
’s results, Obama and McCain will be the front-runners for their parties after today. The amount of Google searches for a candidate’s last name has directly correlated with the winner of that state in every primary and caucus to date.
From the Iowa Caucus on January 3rd to Maine’s Caucus on February 1st, the [...] Read more:Super
, Tuesday
A Blizzard and a Bet: Worth $5? 2008-01-29 12:37:28 The blizzard that happened on the 28 of this month was a great opportunity, to us. This video was created with no special effects, cgi, or professional stuntmen/actors. The crazy man with his shirt off is Adam, Nelson is filming it, and Scott is driving. The location is right out front of our office in [...] Read more:Blizzard
, Worth
Facebook Challenge - Part 1 2008-01-25 11:45:05 I hate to admit it, but I still haven’t figured out the golden formula of how to make money from Facebook
unless I spend money on their social ads, or create a widget. I don’t know about you, but I don’t have time to sit down and create a widget, let alone one that [...] Read more:Challenge
Handling 301 Redirects with PHP 2008-01-14 12:31:23 What To Do With Your 404 Errors
Part 2 of the SEO for PHP Series
Blast! I’m late for my Nunchucks class and I can’t find my keys! I was pretty sure I left them right here by my laptop. Ah ha, there they are—glad I finally found them. Good thing I did, ’cause [...] Read more:Handling
Raising the Google Generation 2008-01-11 10:23:23 A recent conversation with my 4th grade daughter:
“Dad, do you have Google
Earth on your laptop?”
“Sure, sweetie, why?…how do you know about Google Earth?”
“We use it at school and I want to check some stuff out. Can I use it for a minute?”
“O.k. Do you want me to help you with it?”
“No, [...] Read more:Raising
, Generation
2007 Holiday Shopping Season over $29 Billion 2008-01-11 09:58:11 Comscore just announced that holiday spending topped $29, up 19 percent over 2006 numbers. The biggest single day of spending according to Comscore was Dec. 10 (Green Monday) - with $881 million in sales. Video games went berserk with 129% growth in sales over the previous year. Furniture grew 67% over 2006 and most other [...] Read more:Shopping
, Season
, Holiday
SEO.com Opens New SEO Forum 2008-01-09 14:12:25 SEO.com is pleased to announce a new SEO forum now available to the public. The forum is still very bare with very few posts but we anticipate that it will start filling up quickly. Visitors may join up and post questions they have concerning any topics relating to search engine optimization and search engine marketing.
If [...] Read more:SEO
, Forum
Search Marketing Tops $12 Billion in 2007 2008-03-18 18:24:23 According to the SEMPO report released yesterday, search marketing spending ended up being even higher than expected last year. Good news for people like us in the SEM space. Most of the money is going to paid search (87%) with organic SEO picking up about 10%.
Some of the key findings from the report:
The North [...] Read more:Search
, Marketing
, Search Marketing
Beware of Spammers in Capitalist’s Clothing 2008-03-25 18:42:51 Time for a little rant.
I’ve been researching Google’s initiative to crack-down on websites selling and buying paid links. I’ve let myself get a bit riled-up as I’ve re-discovered the following:
Too many people still think Capitalism is somehow inherently evil
Some usually bright people have an amazingly hard time distinguishing between spam and good content
I’m not [...] Read more:Beware
, Capitalist
, Clothing
Does SEO Die on Web 3.0? 2008-03-25 12:51:53 Hey, Marty, would you mind parking the DeLorean for me while I finish up this blog post? Thanks.
Hi, everyone! I’ve just come back from the future. Well, not really. I’ve actually just been reading through a bunch of articles about the Semantic Web as envisioned by Tim Berners-Lee and other brilliant [...] Read more:SEO
Matt Cutts Does Domain Roundtable 2008-04-20 00:53:48 Matt Cutts
made an appearance today at the Domain Roundtable
conference. Matt started things off with a few introductory comments, then spent most of the time answering questions from the audience and from questions that people sent in ahead of time.
Here are the highlights of what he discussed:
The primary litmus test for whether [...] Read more:Matt Cutts
Internet Reputation Management 2008-04-19 22:43:44 Reputation management can be quite expensive and time consuming–especially if you’re not clear on what your objectives are. Some companies just want negative comments and sites to drop out of the top 20 Google search results. Some companies want to monitor all of the conversations taking place in the World Wide Web (er, I mean [...] Read more:Internet
, Reputation
, Management
Recession-Proof Marketing Tips 2008-04-26 14:48:36 Many economists think we are already n the middle of a recession, or we’re quickly heading into one. I’m no economist, but it’s obvious that things are definitely tightening up. Gas prices are sky high. The housing crisis and credit crunch have people worried. Many companies are cutting back on their marketing spending, just as [...] Read more:Proof
, Marketing
Blogging for Business Conference in June 2008-05-15 11:07:40 The Blogging
for Business
Conference will be Friday, June 6th in Salt Lake City. They’ve got a great lineup of speakers coming in to talk about how businesses can join the conversation and be heard in the current (and future) consumer focused media world.
Speakers include:
Brian Critchfield
Charlie Craine
Christopher Barger
Cydni Tetro
Dave Bascom (yours truly)
Jake McKee
Jason Brown
Rand [
Google Trends Predicts Winner of American Idol 2008-05-20 02:27:09 A few months back, we analyzed GoogleTrends
data to see which presidential candidate was most likely to win the election. The Democratic nomination process has drawn out longer than we ever anticipated, but it looks like Obama will come out on top in that one, and he stands a great chance of winning the [...] Read more:American
, Google Trends
, American Idol
Hitwise Data: Google Rules 2008-06-10 15:16:04 From the Hitwise Press Release:
Google
accounted for 68.29 percent of all U.S. searches in the four weeks ending May 31, 2008, Hitwise announced today. Yahoo! Search, MSN Search and Ask.com each received 19.95, 5.89 and 4.23 percent respectively. The remaining 41 search engines in the Hitwise Search Engine Analysis Tool accounted for 1.63 percent [...] Read more:Rules
Buzz Marketing Link Bait Ideas 2008-07-07 11:15:42 I’ve been trying to come up with a formula for success in creating link bait for our clients. The best thing to do for me has been to read the book “Buzz Marketing
” by Mark Hughes. Mark was the former Marketing Director at Half.com, who had the town of Halfway Oregon rename itself [...] Read more:Buzz Marketing
Google Gets Flash-y 2008-07-01 07:51:07 Until now, creating a site in Flash
was a sure fire way to guarantee zero search engine visibility. Sure, there were things you could do like sIFR and SWFObject, but these and other work-arounds required some extra work and a level of expertise. Adobe just announced that they are working with Google
and Yahoo to [...]
SEO.com Company BBQ 2008-07-18 06:54:19 The company BBQ
last night at Wines Park was a rousing success. Thanks to everyone for making it a great time. We had more than enough burgers and hot dogs (check the fridge for leftovers!) and we had a blast playing SEO
bingo (nice work, Meri), water balloon volleyball, and the stomp the balloon game.
Here’s [...]
SEO is About Communication 2008-07-17 09:58:55 We’ve all heard various experts toot the horn of various elements of SEO
: “Content is king!” or “It’s all about the links.” Others tout their proprietary software tools or throw out terms like latent semantic indexing. The truth is, all of these things play a part in SEO (along with a bunch of other things), [...]