Sarbanes-Oxley for Nonprofits: A Guide to Building Competitive Advantage (Kindle Edition)By Peggy M. Jackson
Buy new: $36.72 Customer Rating: First tagged “management” by Dr. Peggy Jackson Customer tags: planning, nonprofit organizations, systems, [...]
The Zone of Insolvency: How Nonprofits Avoid Hidden Liabilities & Build Financial Strength (Hardcover)By Ron Mattocks
Buy new: $45.00$36.0030 used and new from $16.49 Customer Rating: First tagged “management” by John W. Pearson “John Pearson [...]
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• Listen. Listening is the absolute cornerstone of any social media engagement and marketing strategy. If you don’t listen well, there isn’t much hope of you understanding your market or audience online. Listen with
• Explore and Play. Explore different communities. Explore different media. Explore different social media [...]
"Google for Nonprofits, a site designed to educate charities about the search giant's suite of Web-based tools, debuted Tuesday. Essentially, it's a lineup of links to Google's various applications and tutorials for using them, but with a charitable spin. A link to YouTube is accompanied with "broadcast your cause to the world's largest online video community." Google Groups come with a suggestion of "communicate easily to staff or volunteers and encourage discussions among supporters."[via cnet news]
One very cool SEO and Payperclick tip for non-profits:
Paid listings are also available for free. Similar to Public Service Announcements provided by television, radio, and print media, the Google Grants program provides free Adwords advertising to qualified 501C3 nonprofits (see http://www.google.com/grants/.) Yahoo has a similar program for Site Match.
Want to SEO Your Website So People Can Find You Amongst Millions of Websites? SEO Book has this great diagram of SEO made easy so that organizations can maximize their own SEO. Or do you want to know who to pay attention to? The Top SEO blogs are listed from the most respected and most read at the top to the bottom.
According to a recent study on new media from the University of Massachusetts Dartmouth, 75% of non-profits are using some form of social media (blogging, social networking, etc):
Nora Barnes and Eric Mattson at U Mass Dartmouth surveyed the 200 largest nonprofits and found that they are adopting social media at a much faster pace than the business world, with 75 percent using some form of social media like blogs, social networking sites, podcasts, wikis or other formats. Makes a lot of sense, given that these tools are mostly free or low-cost, and yet so effective.
Alternatively, organizations that are staying away or silent are having a conversation something like this one way dinner conversation:
It seems to me that churches, particularly with active youth groups and/or members in the 20-40 age range are moving in this direction too. Churches like Lifechurch.TV and Granger Community Church are certainly at the leading edge of alot of this change although others are experimen
Here's a little fundraiser for nonprofit and educational organizations that might be worth your time. There's no selling candy or magazines, and you get to save the earth's landfills.FundingFactory exchanges used printer cartridges and cell phones for cash to qualifying organizations. It costs you nothing to ship the recycled phones and cartridges and FundingFactory supplies promotional materials to help you get out the word. It's worth looking into.
