" A big part of my extreme home office makeover was setting up ambient lighting around my desk and keyboard using inexpensive LED rope lights. Many of you were interested in more details, so let's take a look at the step-by-step of my desk setup, and how to incorporate ambient lighting into other living spaces the same way."[via lifehacker]
A big part of my extreme home office makeover was setting up ambient lighting around my desk and keyboard using inexpensive LED rope lights. Many of you were interested in more details, so let’s take a look at the step-by-step of my desk setup, and how to incorporate ambient lighting into other living spaces the [...]
Incredibilmente d'impatto la campagna di ambient marketing della M&MS, il caratteristico confetto multicolore in versione cioccolato o nocciolina stra-popolare in tutto il mondo.L'insediamento del brand nelle sale cinematografiche, tra le platee del cinema Kinoplex do Itaim, ha regalato agli spettatori un ambient multicolor.via: G-COM weapons of media destruction
3M Littmann Electronic Stethoscope Model 3000 with Ambient Noise Reduction 3M is new. Ambient Noise Reduction technology reduces distracting room noise by an average of 75% without eliminating critical body sounds. This stethoscope is uniquely equipped to help you pick up difficult-to-hear heart, lung and other body sounds.How Ambient Noise Reduction works The proprietary Ambient Noise Reduction (
CD1:01. Chicago - Groove Armada02. Prelusion - St. Germain03. I'm Dead - Millenia Nova04. Rebirth - A Forest Mighty Black05. Nigu-Jaka - Sushi Club06. Peace I Give - Sunkiss07. Uncertainty - Moodorama08. Where Are We - Dzihan & Kamien09. Comme Toujours - Lemongrass10. 3.2 (Bedrock Ambient Mix) - Humate11. Under My Sensi (Thievery Corporation Mix) - Boozoo Bajou12. End (Hepop Original) - Llorca
Fuente Bueno amigos ya descubri una manera RAPIDA de hacer los pases de ambient oclussion. Explico todo un poco ,para el que no lo sepa ambient oclussion se le llama al proceso para oscurecer esquinas que por los rebotes de luz en vray quedan claros y dan un aspecto muy plano. En un version (nose cual) en la persiana irradiance map trae una opcion parecida ,pero alñ activarla los tiempos de
01 - Oracle (Space Time Continuum)02 - Solar Prophet (Insanity Sect)03 - Callacop (Deep Space Network)04 - Regina From The Future (Starseeds)05 - Sign (Coldcut)06 - In 7 (Another Fine Day)07 - Warehouse 5am (A Positive Life)08 - White Darkness [Electronic Eye Remix] (Sandoz)09 - Triangle (Sounds From The Ground) 85,83 + 27,61 MB
01 - Delta (The Higher Intelligence Agency)02 - Roots Controller (The Groove Corporation)03 - Desert Wind [Satsuma Nightmare Remix By Original Rockers] (Banco De Gaia)04 - Hypnosystem (A.P.L.)05 - Your Heart (The Groove Corporation feat. Beverley Sokolowski)06 - Mecca Of Space (Original Rockers)07 - Wild Spirit Of Song (Another Fine Day)08 - Menali Encounter (Digital Jesus)09 - Sheesha (Banco De G
01 - Sexy Selector (Original Rockers)02 - Disorientation (21st Century Aura)03 - Desert Wind (Banco De Gaia)04 - Strawberry (Mimoid)05 - Angelica In Delirium (G.O.L.)06 - Soufie (Banco De Gaia)07 - Tree Of The Sun Tree Of The Moon (Mimoid)08 - Planet Hoskins (Alphanex)09 - Ketamine Entity (The Higher Intelligence Agency)10 - Something Started (21st Century Aura)71,29 MB
Otra excelente pieza de Guerrilla para Sony PSP. Se trata de una excelente propuesta de estudiantes de la Escuela de Artes Visuales de Estados Unidos.Yo soy Sony y no me lo pienso... Esto es Guerrilla + Buzz gratuito asegurado. Para que vas a comprar vallas publicitarias que valen un dineral... Además la gente no mira las vallas, mira el campo, no?Un saludo a los Apasionados del Marketing...via:
L'efficacia e l'appel delle campagne di marketing non convenzionale sono sempre più all'ordine del giorno, sopratutto per le grandi aziende che hanno già iniziato a diversificare le proprie campagne. Target più definiti, roi più misurabili, e conversioni sempre più efficaci, permettono al marketing non convenzionale di estrapolare la cratività più bella e stravagante che si sia mai vista; u
Ambient marketing for Alliance Theatre's Cuttin'UpIl bello della rete che si crea intorno a te (blogger) man mano che la vivi e che inizi veramente a definire quelli che sono i tuoi spazi virtuali. E cosi per le mie nuove conoscenze del web ripropongo a distanza di 2 anni questa simpatica e geniale iniziativa di ambient/guerrilla marketing. Diversi "pettinoni" sono stati bloccati in grandi cespugli per promuovere Alliance Theatre's Cuttin'Up, un richiamo geniale alla cultura degli afro-americani. A questa bella ambient/guerrilla a fatto seguito, a distanza di un mese, quest'altra qui che prevedeva l'aggiunta di un messaggio: Ora. Per i più increduli e ancora diffidenti, questa bella campagna di ambient/guerrilla marketing ricordo che è stata realizzata ben 2 anni fa! oggi sicuramente la
Ops mi era sfuggita questa bella campagna di ambient marketing (infatti risale a dicembre 2007), ma grazie ad Ads of the World l'ho recuperata e ve la presento.Lux Silk Nourishment: ShoesAdvertising Agency: JWT, Jakarta, IndonesiaExecutive Creative Director: Juhi KaliaCreative Director: Pingkan RarunmangkayArt Director: Imelda UntoroCopywriter: Felicia SieProducer: Dimas FajarProduction: Hadi Ramdhan, Lies Yuwono, Heru Daryanto, Arifin Sutedja
It’s been a while since we featured any form of lighting here on TFTS but the moment we came across this fascinating concept from Norwegian designer Daniel Rybakken, known simply as ‘Daylight Comes Sideways’, which uses a series of dimmable LEDs to not only create false daylight (an artificial window if you will) but that also ads artificial shadows allowing for animated details, such as a cloud passing by or a tree swaying in the wind, we just knew we had to feature it here.
YouTube - Ambient Intelligence for Better Buildings:
"A short introduction to a sensor network research project at MERL:
Data from hundreds of sensors all over MERL ffeed work on better sensor hardware, better perceptual tools, better visualizations, and ultimately a better understanding of how people use buildings and how those buildings can help the people
Ambient Fire 3rd Edition: Ultimate Video Fireplace DVD (DVD)By Jamie Salvatori
2 used and new from $29.15 Customer Rating: First tagged “fireplace” by extra Customer tags: relaxing dvds(3), fireplace
More: [...]
Label: KompaktCatalog#: KOMPAKT CD 62Format: CD, CompilationCountry: GermanyReleased: 16 Nov 2007Genre: ElectronicStyle: AmbientQuality: VBR V0 ExtremeTracklisting:1 Markus Guentner Oceans Day (6:53)2 All Sag Alles Ab (5:52)3 Triola In Lourdes (5:21)4 Andrew Thomas Shiny Garden (3:19)5 Thomas Fehlmann Camilla (5:35)6 Ulf Lohmann My Pazifik (3:24)7 Klimek The Ice Storm (5:00)8 Popnoname Fembria (4:42)9 DJ Koze Nymphe Und Schäfer (5:46)10 Field, The Kappsta 2 (6:41)11 Ulf Lohmann Kristall (3:17)12 Markus Guentner Sparks (7:10)part1 / part2pass: cynek1
Until not to long ago, ambient light was the main argument you had in choosing LCD over plasma. With today's models, though it remains a factor that helps you decide which technology to choose, it is not as decisive as it was before. The light can affect the picture quality in two ways. First of all, if the screen material is highly reflective a lot of light will bounce from it. In a real life scenario this happens in a sunny day when a lot of sunlight enters the window and hits the screen from an angle that makes it reflect directly into your eyes. In this situation the screen acts as a mirror and instead of seeing what it is displayed on the screen you see that annoying light that reflects from it. This happens because the amount of sunlight that hits the screen and bounces from it is mu
While this project doesn’t directly take advantage of ambient technology, it does show you a great method for generating a simple color-changing LED that can be integrated into any number of projects. By combining the open-source Arduino microcontroller circuit board with a “smart” LED called BlinkM, you can build a simple mood cube that randomly [...]
A&E Creative Ambient Marketing.... frightened, but great idea....Hope to never stay around that skyscraper.... :)This is the Company A&E Paranormal State, a little overview on their activity....I wont comment this.... I prefer so, I think ...
The 7-Day Forecaster continuously displays forecast data for 150 U.S. locations from AccuWeather.com — no PC or internet connection required. Always know daily high and low temperature, precipitation, [...]
Their is many type of slow song and many way to do your slow stage, many dancers like to dance on ambient music but don’t have the knowledge or don’t know ambient music artist, the mostly known artist in ambient music are surely ENIGMA, songs such as sadness or gavity of love are long time [...]
eBOOK Details
Publisher Wiley
Release Date June 11, 2007
ISBN 0470510927
eBOOK Description
Ambient Networks defines a new kind of network architecture, which embeds support for co operation and competition between diverse network types within a common control layer. This unified networking concept can adapt to the heterogeneous environments of different radio technologies and service and
OVERVIEW
Ambient Corporation (”Ambient”, the “Company” “we” or “us”) is engaged in the design, development, commercialization, and marketing of Broadband over Power Lines (BPL) equipment, technologies, and services. BPL technology enables power line infrastructure landlords (electric utilities and property owners) to use their existing medium and low voltage distribution lines for the delivery of high-speed Internet Protocol (IP) based services.
For several decades utilities have used their distribution networks to carry low-speed data for some monitoring and control functions. The development of effective coupling technologies and the resolution of major regulatory obstacles has enabled the deployment of high-speed BPL networks that enhance these existing applications and make practical a host of new ones. The combination of an IP based connection at any point on the distribution network, coupled with a variety of sensing and control d
WellCare Health Plans, Inc. (WCG)
Seniors Weigh New Options On Drug Benefit
WellCare Health Plans, Inc. provides managed care services exclusively for government-sponsored healthcare programs, focusing on Medicaid and Medicare in the United States.
Insmed Incorporated (INSM)
Completes Characterization and Scale Up Manufacturing of Two Follow On Biologics Products
The development of INS-19 (Granulocyte Colony Stimulating Factor or G-CSF) and INS-20 (Peg G-CSF) represents a significant milestone for Insmed.
Ambient Corporation (ABTG.OB)
Ambient Closes $2.5 Million Private Placement
“This additional infusion of capital allows Ambient to continue with our initiatives, and reach important milestones that are intended to mark the next phase of Ambient’s growth.”
Additional information relating to the Senior Secured Convertible Notes, the warrants, and related matters will be included in Ambient’s Current Repor
If you’re looking for decidedly distinctive, organically inspired modern lighting then how about these gorgeous LED Mushroom Lamps by Australian designer Simon Duff.
Designed to be used as floor lamps, these LED Mushroom Lamps come complete with interchangeable and fully adjustable LED gills and can be place either singularly or in clusters for a decidedly ‘magic forest; type effect.
Perhaps serving as the idea accompaniment to the previously featured Twigware Cutlery by Michael Aram, at the time of writing these LED Mushroom Lamps appear to be merely concept works so we are unable to offer any further details concerning either the materials used or envisaged pricing.
[Source]
It would be difficult to have any progress without the additional funding they secured last week from a group that not only supported them before but is standing by them again and said in last weeks announcement that they believe in the management of Ambient and the future of the company’s technology. Just because they don’t announce an update today or tomorrow doesn’t mean that we won’t see one at some point. Public companies are required to report their quarterly numbers by Nov 15 so I would expect to see some news by then relative to any new numbers which I can’t discuss until the company releases their financials.
—–Original Message—–
From: XXXX[mailto:XXXXX@yahoo.com]
Sent: Thursday, November 08, 2007 3:39 PM
To: jamie@otcfn.com
Subject: How Ambient actually make money at this moment?
Recently, Ambient has release several news about the additional funding and issues more shares for operations. But we havenR
I was interested of INPC because it’s price is really attracting people. And recently it bounced up and push down which is making some profit for me as I doing day trading for this stock. I pump 30k+ tried to make more money since last Friday and today I’ve seen the stock jumps to 39cents, I bought it at 34cents and this morning, I decided to transfer all portions of INPC’s shares I own to ABTG.OB which is low risky and is going to fill form 8k shortly with SEC. Having private placement funding of 10M from Vicis Capital Master Fund.
I won’t prefer to play day trading at this volatile stock market. One second can cost your whole life saving. At least for ABTG.OB, ONT, WCG… They won’t be like INPC, this financial troubling stocks. Maybe we have to stay away from this kind of stock for a long while, don’t get cheat by the valuable price at this time. Good luck.
Motorola Debuts First Bluetooth® Headset with Proprietary Technology for Maximum Audio Performance in Noisy Environments, CrystalTalk™ for Headsets
Global Media Lend an Ear, Experiencing High-Performance Headset During Motorola’s First-Ever Global Virtual Press Conference
Read more here
Tags: motorola, H12, bluetooth-headset, headset, noise
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BPL can make a major contribution to the
energy industry and help address a whole lot
more of the world’s problems - the
environment, geopolitics and energy security.
- Judith Warrick, Morgan Stanley
Excerpt from UTC Journal (4th Quarter 2006) article titled “BPL Can Change the World”
————————————–
The most effective energy solution available to combat the twofold
increase in energy consumption predicted by 2050, is to
more efficiently use the energy generated.
There is a need to create greater investment in energy
efficiency as a “5th Fuel” (in addition to coal, nuclear, gas and
renewables) to meet demand, which is expected to increase
40% by 2030 … Energy efficiency means two-way, digital
communications on the distribution networks, which is the
backbone of the utility of the future.
- James Rogers, Duke Chairman, President and CEO and EEI Chairman
National Electricity Delivery Forum, Fe
“Additional information relating to the Senior Secured Convertible Notes, the warrants, and related matters will be included in Ambient’s Current Report on Form 8-K, which Ambient will be shortly filing with the Securities and Exchange Commission.”
http://biz.yahoo.com/bw/071102/20071102005316.html?.v=1
The experts realize the potential of Ambient’s technology and its leading technology BPL will be spread over the world and customers is going to be widen over time.
“Shad Stastney, a partner with Vicis Capital, LLC, the investment manager for Vicis Capital Master Fund, said of the investment, “This latest investment in Ambient by Vicis further demonstrates our belief in the management of Ambient and the future for Ambient’s technology. Our overall interest in Ambient and BPL technology is the potential it has to dramatically improve the efficiency with which utilities serve their customers and
Ambient’s FCC Authorization Expanded “Ambient Corporation (OTCBB: ABTG - News), a leader in Broadband over Power Lines (BPL) solutions, today announced that it has received an addition to its grant of BPL Equipment Authorization from the Federal Communications Commission (FCC), awarded on September 6, 2006 (press release - September 7, 2006).”
This authorization allows Ambient’s BPL systems to be commercially deployed with both Ambient inductive couplers as well as Arteche capacitive couplers on medium voltage electrical distribution lines, which increases Ambient’s flexibility in network design.
“Arteche believes in the future of the North American Access BPL market and we are pleased to have our couplers incorporated into Ambient’s FCC-certified network. As the North American utility infrastructure is in need of modernization, being a part of Ambient’s deployments at the beginning stages of smart grid adoption is a very exciting opportu
Its FCC-certified product portfolio deploys the latest Internet Protocol services over existing power line infrastructures to help utilities and multiple dwelling units increase the reliability and control of electricity generation, while lowering operating and capital costs.”"Major utilities are currently conducting field tests, including Duke Energy, Entergy, FirstEnergy, Consolidated Edison (ConEdison), and San Diego Gas & Electric, and provide an early indication of the Company’s impressive growth potential. As utilities increasingly recognize the value in ’smart grids,’ Ambient stands to quickly gain market share and offers one of today’s most compelling investment opportunities,” Eiten added.
John J. Joyce, President and CEO of Ambient, stated, “We look forward to attracting new members of the financial community and enhancing our shareholder communications through a partnership with OTC Financial Network.”
About Ambient Corpora
The investor in this round, Vicis Capital Master Fund (Vicis), was issued the Note scheduled to mature in October of 2010, and which requires no repayment of principal until the maturity date. Interest on the Note does not begin accruing until July 2008; with first quarterly interest payment due in September 2008.Commenting on the raise, John J. Joyce, President and CEO of Ambient, stated, “Ambient is pleased to have the backing of an institutional investor who shares, and supports, Ambient’s long-term commercial vision. This additional infusion of capital allows Ambient to continue with our initiatives, and reach important milestones that are intended to mark the next phase of Ambient’s growth.”
Ambient is focused on enabling energy efficiency using proprietary BPL technology, which offers electric utilities a unique real-time view of the electrical grid distribution system and enables energy
Having just posted about the delightfully playful Zoo Chairs for younger children and the novel designer dog themed bags from Fuzzy Nation, we couldn’t possibly pass up on featuring these somewhat curious Dachshund Lamps from the Megasii Design Group based in Hong Kong.
Available in six pastel colours – mellow yellow, soft white, sunset orange, sky blue, misty green and hot pink – these MyPetLamp floor lights are manufactured from non-toxic plastic and utilise a low voltage 12v bulb to bath your room in soft ambient light.
Each light measures in at 20.5″ x Width: 6″ x Height: 13.5″ (L/W/H) and retail at $59 a pop. We await the Wombat Ambient Light with keen interest.
The Ambient Orb is an elegant frosted-glass ball that slowly transitions between thousands of colors to show changes in the weather, real time stock market trends, or any other Ambient information channel. Preset to track the Dow, The Ambient Stock Market Orb can also be set up to mirror the Nasdaq, S&P 500 or your individual portfolio. And, Ambient Orb monitors more than markets—it can be programmed to track weather, instant messaging, or even homeland security. With a premium account, have Ambient Orb monitor pollen levels, or even if your boss or child is online!Sale Price: $148.95 From Earthtech Products
We work a simple system here at TFTS Towers concerning content and that is that if we’re not excited about something then we simply don’t post about it. But sometimes we come across something that really gets us excited – almost to the point where our feelings really ought not to be legal – and this fantastically cool accessory, known as the TVBeeBoo (great name), that turns your television into an animated ambient light or a kind of modern dynamic painting just happens to be one of these very items.
Designed by Phillippe Loppez, the TVBeeBoo in essence consists merely of an optical filter that attaches to your TV screen via suction that works to diffuse the light and hue of the pictures beneath, thus forming a mesmerising, animated light.
It’s a marvellously simple and yet ingenious (low tech) idea and we’re quite frustrated that we didn’t think of it.
Unfortunately (there had to be a paragraph beginning with ‘unfortunately’ somewhere in this post) the TVBeeBoo will
We’ve previously featured a number of ambient projectors on TFTS that, in the main, serve to project the night sky across the ceiling and walls of rooms, and we’ve even featured a Moon Light complete with remote controlled phases, but this calming ambient projector known as the Umine Healing Theatre really appeals to us as it uses the calming effects of water to wash away the stresses of your day.
(more…)
---Related Articles at Thoughts from the Sidelines - Technology, Gadgets & Curiosities:Chill Out Ambient Digital Tide LightSurround Sound R2D2 iPOD Compatible Video ProjectorTime to Chill – Mouse MazePrecipitation Forecasting UmbrellaChill Wine to Perfection - Dual Bottle Wireless Wine CoolerThe Glowing Egg ThermometerThe Drive-In Beamer ConceptDHTML LemmingsThe Crystalus LED Waterfall LampThe Euro-Pro Ice Cream Machine
It is difficult to think of air purifiers as being items of desirability until you see this sleek IonFlow 50F Air Purifier designed by Michael Malmborg for LightAir with its striking, minimalist design and ice blue down lighting effect.
Reassuringly, the IonFlow Air Purifier’s beauty in more than just skin deep as the highly efficient unit is proven to remove more than 99% of airborne pollutants – such as smoke, dust, bacteria and allergens - from an average sized room in less than five hours without producing any ozone and without even using a filter.
And, with the collected pollutants collecting on the outside of the unit’s aluminium ring it’s easy to see when the unit requires cleaning by simple wiping away the collected material with a soft cloth.
Add to the above that the IonFlow Air Purifier also comes complete with an ice blue down lighting function that can be switched on and off at will and, we think you’ll agree, this is far removed from the uninspiring boxed affa
Ambient Devices, which specializes in integrating Internet information into everyday products, has devised an umbrella with a built-in radio receiver in its handle that receives weather data for 150 U.S. locations from forecasting site Accuweather.com via a proprietary wireless network and lights up when it is going to rain.More related:Mercedes Pen Art CarGuinness World Records Most Spiders On A BodyAudi A1 Speedster PhotoWorlds Largest Hand-Woven Carpet Convenient Roller PrinterSamsung Digital Camera Photo Frame ConceptJump From Roof To PoolToshiba Gigabeat U103 Offered In 24 Colors Sony Ericsson SO704iLuxury Mirror Read SMS Mexican Giant MushroomChevy V8 Engine BBQ GrillRing Vibrating Alarm
Carrying an umbrella isn't exactly the most manly thing to do, but when it pours cats and dogs, you'll be the one having the last laugh. Ambient Devices have come up with the Ambient Umbrella which receives weather data from Accuweather.com, letting you know whether there is some rain up the horizon or not within the next 12 hours. Should rain be imminent, the handle will illuminate as a signal. The more intense the flashing is, the heavier the rain will be. Other than predict the weather, the Ambient Umbrella comes with a 'gust buster' dual canopy design to prevent you from being dragged away by your umbrella in a storm. A single C-cell battery can last up to a year. The Ambient Umbrella retails for $125 and is more of an unncessary luxury than anything else.(Via UberGizmo, the Gadgets News Blog.)
Art of Noise - The Ambient Collection - 19901. Opus 42. Opus For 43. Nothing Was Going To Stop Them Then, Anyway4. Crusoe5. Island6. Camilla7. Ode To Don Jose8. Counterpoint9. Roundabout 727/Ransom In The Sand10. Eye Of A Needle11. Robinson Crusoe12. A Nation Rejects13. Art Of Love (7in Edition)DL. http://www.axifile.com?3031975http://www.axifile.com?3027850http://www.axifile.com?4968305If you want more visit my site: http://softeca.forumlive.org
Che tra le strategie di comunicazione e soprattutto quelle di marketing, l'ambient marketing riscuotesse un gran successo è ormai noto a tutti quelli del settore. A me personalmente piace da matti perchè unisce creatività, marketing e geomarketing. Nello specifico l'intramontabile gioco del Monopoli si presenta come il più idoneo ad utilizzare una strategia simile, unica pecca, sempre a mio modesto parere, è che potevano azzardare a farne un pò di più magari occupando diversi municipi di una città, oppure addiruttura contemporaneamente in diverse città. L'impatto sarebbe altissimo.Geniale quindi l'idea di Hasbro per rilanciare il mitico Monopli.http://marketing-crazy.blogspot.com/atom.xml
Per gli amanti di Astor Piazzolla e del suo bandoneon, o per gli italici amanti della fisarmonica e della sua parente "diatonica" (l'organetto diatonico), una bellissima campagna di ambient marketing organizzata dall'"Associazione norvegese per la fisarmonica" in occasione della Coppa del Mondo 2006.Agenzia: Uncle Grey, OsloDirettore Creativo: Frank NystuenArt Director: Linn SandnesCopywriter: Frank Nystuen Via Se volete saperne di più sulla prossima competizione mondiale: http://www.coupemondiale.org/http://marketing-crazy.blogspot.com/atom.xml
Pedido!!Play (1999)Tracks:1. Honey2. Find My Baby3. Porcelain4. Why Does My Heart Feel So Bad?5. South Side6. Rushing7. Bodyrock8. Natural Blues9. Machete10. 711. Run On12. Down Slow13. If Things Were Perfect14. Everloving15. Inside16. Guitar, Flute & String17. The Sky Is Broken18. My WeaknessDOWNLOAD Moby - Play |[buy from Amazon.com](Para descomprimir el archivo, necesitás tener instalado el Winrar. Podés bajarlo gratis desde acá.)Everything is Wrong (1995)Tracks:1. Hymn2. Feeling So Real3. All That I Need Is To Be Loved4. Let's Go Free5. Everytime You Touch Me6. Bring Back My Happiness7. What Love8. First Cool Hive9. Into The Blue10. Anthem11. Everything Is Wrong12. God Moving Over The Face Of The Waters13. When It's Cold I'd Like To DieDOWNLOAD Moby - Everything is Wrong |[buy from Amazon.com](Para descomprimir el archivo, necesitás tener instalado el Winrar. Podés bajarlo gratis desde acá.)Ambient (1993)Tracks:1. My Beautiful Blue Sky2. Heaven3. Tongues4. J Breas5. Myopia
Dopo il grande successo dello spot con il riccio alle prese con la ruvidità della Scotch Brite esce ora con la nuova campagna ceh si svilupperà in ambient marketing e a supporto della cartolina per partecipare a un concorso a premi.E' ideata e realizzata dall'agenzia Mirata la nuova campagna di ambient marketing delle famose spugne Scotch Brite di 3M, che presenta attività di interazione con l'utente in tutta Italia.L'idea è quella di far pulire le strade italiane delle principali città con gigantesche riproduzioni; il tour sarà effettuato a bordo di una macchina completamente personalizzata.Via [ADVbeta]
Antes de empezar, quiero dejar claro que la delgada línea roja que separa cada uno de los conceptos que voy a intentar definir a través de ejemplos, me la paso por el forro de los huevos.
Cuando entramos en el mundo de las definiciones existen cienes y cienes de ellas: las primeras, las que completan, las ilegibles, las que llevan la contraria… por eso dejo que comenten lo que quieran.
Dicho esto, ¿qué es el ambient marketing? Según algunos, con los que estoy bastante de acuerdo, el ambient marketing es aquella publicidad que se funde con el entorno utilizando soportes distintos a los habituales y que se encuentran en éste. Como por ejemplo, esta imagen:
Como se puede ver, la agencia utilizó las cintas de equipaje para promocionar un casino. Brillante.
El Ambient Marketing, según he podido leer en algún sitio:
“El ambient marketing es la respuesta de la publicidad a la creciente falta de interés que generan los espacios de publicidad convencional, integrándose
Antes de empezar, quiero dejar claro que la delgada línea roja que separa cada uno de los conceptos que voy a intentar definir a través de ejemplos, me la paso por el forro de los huevos.
Cuando entramos en el mundo de las definiciones existen cienes y cienes de ellas: las primeras, las que completan, las ilegibles, las que llevan la contraria… por eso dejo que comenten lo que quieran.
Dicho esto, ¿qué es el ambient marketing? Según algunos, con los que estoy bastante de acuerdo, el ambient marketing es aquella publicidad que se funde con el entorno utilizando soportes distintos a los habituales y que se encuentran en éste. Como por ejemplo, esta imagen:
Como se puede ver, la agencia utilizó las cintas de equipaje para promocionar un casino. Brillante.
El Ambient Marketing, según he podido leer en algún sitio:
“El ambient marketing es la respuesta de la publicidad a la creciente falta de interés que generan los espacios de publicidad convencional, integrándose
Absolutely great campaign of an Italian advertising agency (Admcom) for the promotion of the “Casino Di Venezia“. They have turned a traditional and boring luggage claim belt into a giant roulette wheel at Venice Marco Polo Airport (VCE):
The agency has successfully spotted a real good place for their campaign ironically named “Keep playing“. A good spot indeed, as people spend about 10 to 15 minutes (sometimes more!) staring at the belt while waiting for their luggages. This new kind of roulette will only bring one type of losers: the ones whose luggages have been lost!
According to the Venetian Casino, visits increased by 60% since the eye catching ad appeared at the airport. That seems a lot, but that’s what you get for doing an original ad, with good visibility and a good sense of humor.
Via: Estering (for amateur pictures of the roulette) | Disruption
Related information about losing baggage:
Here is a recent survey of the Association of European Ai
Ambient lighting is all the rage at the moment whether it be simple light changing LED based devices, a Moon Phase Light or a personal planetarium that project entire constellations across your...
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L'ultima chicca in ambito di ambient marketing viene dal Cairo, dove JWT in Cairo per promuovere il Tè verde di Lipton ha letteralmente trasformato le siepi del Parco del Cairo dando luce a questa geniale intuizione.Le siepi intorno al parco del Cairo sono state trasformate in tazze da tè con tanto di piattino e filo della bustina da tè con l’indicazione del brand Lipton. Nota: non credete che l'ambient marketing per per pubblicizzare un prodotto di largo consumo sia sicuramente il più innovativo e virale?Via [Adsof theworld]
Change the light color of your room or any kind of environments with Morpheus Ambient Lighting Modules.The Morpheus "mood lighting pod" has been designed to quickly change the mood and lighting in the home and the workplace.Utilising the latest hi-tech hardware combined with innovative software it produces some stunning mood lighting effects to totally transform a home, workplace, restaurant or bar. Morpheus allows you to create instant ambience, completely changing the feel of a room in seconds, and with a totally modern style its been designed to complement traditional and also contemporary environments.Use Morpheus to highlight features, pictures and architectural details around your home, or to work with the existing lighting of a room to add depth, mood and intrigue.Source & Image:Morpheus
If you have in your house halls without windows you can create with Reveal the impression of sunlight streaming through a window and onto an interior wall. A light breeze appears to move through trees in the cast image.Source & Image:Adam Frank
News:11-12-2006:After one of the better progressive vocal albums this year, Scott Mosher is set to return with Sonic Revolution CD is out and later this month. I'll let you know more nearer the time. Scott is also working with Michele McGovern's new CD developing the artwork.In addition, the NEW music website is finally up...Scott has finally relocated my musical content to scottmosher.com. He'll also be reconstructing the Ambient Mind website soon. So here's a little keep sake of the original design04-06-2006:Scott has a myspace web site: http://myspace.com/scottmosherYou can listen to and get Deep Horizon from CD Baby. Background:Scott Mosher has been an independent self-financed musician for over 15 years. Scott is also a professional graphic artist. His music captures the best of ambient moods and progress guitar. The end result is:"an evocative mix of sometimes disparate musical genres and artistic motivation into an invigorating, dramatic whole. One could use the term experi
Look at this fantastic idea !!!New type of ambient interior lightingIf you have in your house halls without windows you can create with Reveal the impression of sunlight streaming through a window and onto an interior wall. A light breeze appears to move through trees in the cast image.Source & Image:Adam Frank