The Guru Guide to Marketing: A Concise Guide to the Best Ideas from Today's Top MarketersSummary:Book InfoCompiles the best thinking on modern marketing from the most noted names in the field to help your business and your products stand out from the pack. Offers cutting-edge advice that is objective, thought-provoking and always practical.* Discusses the newest marketing concepts.* The G
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The Guru Guide to Marketing: A Concise Guide to the Best Ideas from Today’s Top Marketers by Joseph H. Boyett & Jimmie T. Boyett
Book Description
ISBN-0471213772
Marketing just isn’t what it used to be. New technology and business practices as well as more informed and savvy consumers have made the [...]
Product Description
* Discusses the newest marketing concepts.
* The Guru name is synonymous with expert, candid advice.
* The Guru format provides an easy reference to a wide range of ideas and practices.
Product Details
* Amazon Sales Rank: #1185225 in Books
* Published on: 2002-11-15
* Number of items: 1
* Binding: Hardcover
* 252 pages
Editorial Reviews
Book Info
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Hace unos meses que inicie mi andadura como blogger, y la verdad es que la velocidad del medio en ocasiones me sigue sorprendiendo.Acaba de salir la lista actualizada (mes de diciembre) de los blogs de marketing creados por profesionales que estamos en el lado cliente, THE M20: TOP MARKETER BLOGS, y he recibido la gran noticia de que mi blog se encuentra en dicha lista, ademas de ser el único en lengua castellana.En dicho ranking se citan 39 blogs, de los cuales 34 son anglosajones, 5 europeos (4 belgas y un español), y hay bloggers de las grandes compañias como Microsoft, Dell, eBay, IBM, HP, Nokia, Boeing o Johnson & Johnson entre otras.Una gran noticia.Technorati Tags: blogging, web 2.0, marketing, top marketer blogs, Enrique Burgos
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Book Description
* Discusses the newest marketing concepts.
* The Guru name is synonymous with expert, candid advice.
* The Guru format provides an easy reference to a wide range of ideas and practices.
Book Info
Compiles the best thinking on modern marketing from the most noted names in the field to help your business and your products stand out from the pack. Offers cutting-edge advice that
