TIP 3Like the title element and unlike the meta keywords tag, this one is important, both from a human and search engine perspective.
<meta name="Description" content="Get your site on the first page of Google,
Yahoo and MSN too, using simple search engine optimisation.
Call us on 0845 094 0839. A company based in Scotland." />
Forget whether or not [...]
The latest study from Jupiter Research found that most searchers limit themselves to the first page of results. Meanwhile, the number of searchers that are willing to venture beyond that page, to either the second or third search engine results page has declined again. Only 17% of searchers head to the second page–and only 7% will venture to the third page. Why do searchers stay on the first pa
(Google records who comes to your blog and how they find it thru the search engine. The results are often hilarious. *Update* Read Shannon's explanation for how to do this here. It's easy and fun and she explains it much better than I can!)
Hello, sweet Google searchers. I have been meaning to address you for weeks. I've been watching you on my sight reader and I must say you have misu
ט' באדר ב' תשס"חRaven 10Ohmygosh. Correspondences to the pit uncovered in my shabbat morning vision and the incense compound entries from yesterday are right on top of "the news" today. CNN reports:Searchers Find Possible Graves At Manson CompoundMarch 16, 2008DEATH VALLEY NATIONAL PARK, California (AP) -- Bone-white stretches of salt, leached up from the lifeless soil, lay like a shroud over the high desert where a paranoid Charles Manson holed up after an orgy of murder nearly four decades ago.Results of just-completed follow-up (investigative forensic) tests suggest bodies could indeed be lying beneath the parched ground. The test findings -- described in detail to The Associated Press, which had accompanied the site search -- conclude there are two likely clandestine grave si
The truth… Weekly UN-Hotties
I showed 3 homes in one of Austin’s most beautiful subdivisions yesterday. I’ll admit, I was excited to tour this neighborhood (as always)- an Austin neighborhood with grandeur, that Austin neighborhood is Avery Ranch.
I want you to know that I’ve never been more ashamed in my entire life entering all three of these [...]
I saw her today, I saw her faceIt was the face I loved and I knewI had to run away and get down on my knees and prayThat they'd go awayBut still they beginNeedles and pinsBecause of all my prideThe tears I gotta hideHey, I thought I was smart, I wanted herDidn't think I'd do, but now I seeShe's worse to him than meLet her go ahead, take his love insteadAnd one day she will seeJust how to say pleaseAnd get down on her kneesYeah, that's how it beginsShe'll feel those needles and pinsa-hurtin her, a-hurtin herWhy can't I stop and tell myself I'm wrong, I'm wrong, so wrongWhy can't I stand up and tell myself I'm strongBecause I saw her today, I saw her faceIt was the face I loved and I knewI had to run away and get down on my knees and prayThat they'd go awayBut still they beginNeedles and pin
InformationWeek Website: http://www.informationweek.com In response to a concerted effort by cybercriminals to infect the computers of Google users with malware and make them unwitting partners in crime, Google apparently has purged tens of thousands of malicious Web pages from its index. In a blog post on Monday, Alex Eckelberry, CEO of Sunbelt Software, noted that many search results on Google led to malicious Web pages that expose visitors to exploits that can compromise vulnerable systems. "We're seeing a large amount of seeded search results which lead to malware sites," said Eckelberry. "These are using common, innocent terms -- one researcher landed on a malware site through searching for alternate firmware for a router." Sunbelt published a list of search terms that returned malicious pages, the result of search engine optimization campaigns by cybe
By Jeff PetryPowered Inc.'s senior marketing director provides some easily implemented techniques for expanding your brand's natural search footprint. Without a doubt, search is the centerpiece of marketing on the web. Over 90 percent of internet users regularly use the top-five search engines -- accounting for what�s been estimated as an average of some 6.2 billion searches per month -- to find products, services and information. The Internet Advertising Bureau states it�s the single largest category of online marketing spend. Everybody�s using it and everybody�s doing it. So is your search engine marketing strategy reaching its maximum potential to get more consumers to flock to your brand? Because sometimes it seems to me the market thinks about it backwards. You�ll hear SEM practitioners (rightly) telling you to focus on structuring sites the right way. But remember, Google�s informal corporate motto is �Don�t be evil.� Wouldn�t that mean
A Research study, commissioned by Autobytel, reports that 72.3% of US adult searchers “experience ’search engine fatigue’ (either ‘always,’ ‘usually,’ or ’sometimes’) when researching a topic on the Internet.”What should this statistic tell us?72.3% of Americans should definitely put down the mouse and step away from the keyboard. Permanently. 72.3% of Americans are searching for the wrong things “always,” “usually,” or “sometimes.” 72.3% of Americans have no idea how to operate a search engine properly. 72.3% of Americans are frustrated with their search engine experience, and this probably reflects on the search engines and not the vast majority of American adults. While I was leaning toward D, Greg Sterling on Search Engine Land highlighted some of the other findings from the study:–65.4 percent of Americans say they’ve spent two or more hours in a single sitting searching for specific information on search engines.–More than three out of four (
When visitors arrive on your business blog, you need to make sure that they can explore it in the way that suits them, at least as far as possible, so that they can get the most out of their visit. To do so, you have to try to preempt their requirements and their habits.
If we look to group visitors by the way that they are likely to want to explore your blog, then I think that they will fall into browsers, searchers and subscribers. To help them locate information and articles on your blog which will interest them, you should aim to cater for all of these groups and offer them methods to look through your blog which suits their requirements.
Browsers
As the name indicates, browsers are generally not looking for something specific when they arrive at your blog. Instead, they are simply following links from other blogs (from an article or perhaps via a Blogroll) to see where it takes them and whether anything appears interesting or catches their eye.
Once on your blog, browsers will g
Real effective SEO is not about being the first thing users find on the SERP's.
It’s about being the LAST thing they find!
What an absurd thing to say. Counterintuitive at first perhaps but its all just common-sense really.
Think about how users behave when they’re looking for something on the web. Think about how YOU behave when you’re searching for something.
- Enter a search phrase.
- Scan over the top few results – the ones above the fold
- If any of the title/description combinations catch your eye, click on one
- If not, scroll down the page
- Nothing look like what you’re really after? Revise or refine your key phrase and search again
- See something that looks close to what you’re after? Click the link and visit the site
- Still not what you’re after? Click the “back” arrow
- Next one – click
- Back
- New search
- Click
- Back
- Scroll down the page
- Click
- Hhmm…this looks interesting.
- Skim or scan the
Synopsis
A guide to effectively searching the Internet covers such topics as search engines, directories, newsgroups, image resources, and reference resources.
Amazon.com
Everyone knows how to call up a search site, tap in some keywords, and hope for something relevant. But to get valuable and speedy results from Web search engines, you need some advanced knowledge. The Extreme Searcher's Guide