Glossary

Pages or Page Boys - These are small children (usually boys) who follow the bride down the aisle carrying some of her train. They can also be known as train bearers. Pillars - These are the supports used to prop up the varying tiers of a multi-tiered wedding cake. They may be made from cardboard, plastic or wood. They are also known as column

Welcome back Pay Per Clickers! Following on from part 3 of my Glossary, This weeks term I have hand picked for all you keen Pay Per Click guys out there is one that has a real sense of importance within a PPC campaign. Many prospective clients and newbies turning to PPC for the first time want to know what the figures are behind this term as it relies heavily on the amount spent on a campaign.

Ganache - This is a mixture of chocolate and cream, used either to fill or garnish a wedding cake. Garlands - These are flower and / or green leaves twirled into ropes or loops that are often hung from the likes of doorways, stairs and railings. The word can be interchangeable with wreath, but properly this is always circular, and a garland n

Interactive Agency: An agency offering a mix of Web design and development, Internet advertising and online marketing, or e-business/e-commerce consulting. Speak of the devil, we finally come to a definition that describes my new company, New Edge Media!  We offer PPC, SEO, Affiliate Marketing, and Email Marketing.  Some stop by and take a look! This actually concludes this [...]

Residual Earnings: A program that pays affiliates not just for the first sale, but all additional sales made at the merchant’s site over the life of the customer. It’s my understanding that not many programs offer this anymore due to the incredible expense it could lead to if the customer is a good customer.  More often programs [...]

Calligraphy - This is an ornate highly stylized form of handwriting seen on expensive wedding invitations and other places. Candle Lighters - These are children (hopefully responsible ones) who light candles at the altar when the bride's mother (who is the official hostess of the ceremony) takes her seat. Sometimes these candle lighters are u

Widget: A small application designed to reside on a PC desktop or within a web-based portal or social network site offering useful or entertaining functionality. These also appear on many blogs, even having a few in my sidebar.  WordPress refers to any sidebar module as a widget, and there are millions of widgets out there.  A great [...]

Link Bait: A useful, entertaining, creative Web content or Web tool that encourages website owners to link to it. A lot of bloggers do this - write a post that has a headline that’s just RIPE for linking back.  Create some controversy to get your blog linked to.  Or, just create some damn good content to pass [...]

Super Affiliates: The best affiliates in a program based on performance and earnings, usually the top 1%, who generate the majority of revenue for a program. I’ve also used this term to refer to an affiliate who is well known across multiple programs to run a super successful affiliate site participating in many programs.  Such well known [...]

Dayparting: The ability to specify different times of day - or day of week - for ad displays, as a way to target searchers more specifically.  An option that limits the serving of specified ads based on day and time factors. This is used by many PPC affiliates to control their spend by tightly showing ads only [...]

Glossary All words in italics on the other pages of this site are described in this Glossary.  Please note that these meanings are specific to their use on this site and the context where they appear.  I've attempted to define the words according to how Microsoft uses them in their operating systems, applications and documentation.  Many of these words have different meanings in di

Z-track An I.M. injection technique in which the client's skin is pulled in such a way that the needle track is sealed off after the injection. The technique is done to minimize subcutaneous irritation and discoloration. Article copyright NurseReview.org - #1 source of information to update nurses all over the world. All rights reserved. No part of an article may be reproduced without the

X-linked recessive disorders Genetic disorders in which the abnormal gene exists on the X chromosome; only males exhibit clinical signs of the disorder because they have no offsetting X chromosome. Article copyright NurseReview.org - #1 source of information to update nurses all over the world. All rights reserved. No part of an article may be reproduced without the prior permission.

wet-to-dry dressings Type of wound covering (dressing) in which gauze moistened with normal saline is applied wet to the wound and removed once the gauze becomes dry and adheres to the wound bed; used for debridement. Wilms' tumor A rapidly growing malignant kidney tumor that occurs most commonly in children younger than age 5, although it sometimes develops before birth. Rare cases occur

variability Differing rhythmicity or changes in condition; often used to describe fetal heart rate reflected on the fetal heart rate tracing as a slight irregularity or jitteriness. vaso-occlusive crisis The most common type of sickle cell crisis resulting from blood vessel obstruction by rigid, tangled sickle cells leading to tissue anoxia and possibly necrosis. Also called a painful crisis

Welcome back Again! By now you guys will be on the brink of taking your Google Adwords exams with all of the added help and terminology descriptions you now have in your Pay Par Click Marketing arsenal, from reading these glossary blogs. Hopefully you now have the making of a campaign delivery manager and are nearly ready to unleash your skills onto your Pay Per Click Marketing campaign. As ment

All weddings are different of course, but nevertheless they also have many things in common, so here is a look at some of the terms and definitions that are associated with them. It can be useful to know in advance what you might expect, whether you will be attending as a guest, a family member (who may be footing some of the bill for these t

ulcerative colitis A chronic, recurrent ulceration of the colon of unknown cause in which there is abdominal cramping, rectal bleeding, and diarrhea containing blood, pus, and mucus. urinary incontinence Inability to prevent urine discharge. urinary tract infection (UTI) A bacterial infection, most commonly caused by Escherichia coli or a species of Klebsiella, Proteus, Pseudomonas, or

tachycardia A condition characterized by a regular but accelerated action of the heart, usually l00 to 150 beats per minute. tactile fremitus Vibration in the chest wall that can be felt when a hand is applied to the thorax while the patient is speaking. It's most commonly due to consolidation of a lung or a part of a lung but may also be caused by congestion, inflammation, or infection.

scabies A contagious skin disease caused by the itch mite, Sarcoptes scabiei. schizotypal personality disorder A disorder characterized by acute discomfort with and reduced capacity for close relationships and by cognitive or perceptual distortions and eccentricities of behavior, beginning in early adulthood. scoliosis An appreciable lateral curvature of the spine resulting from numerous causes

radical mastectomy Surgical removal of an entire breast, pectoral muscles, axillary lymph nodes, and all fat, fascia, and adjacent tissues; usually used in the treatment of breast cancer. reaction formation Substitution of behavior, thoughts, or feelings that are completely opposed to one's own unacceptable behavior, thoughts, or feelings. rectal route Use of the rectum to administer

quickening The first notable fetal movement in utero, usually occurring at 16 to 20 weeks' gestation. Article copyright NurseReview.org - #1 source of information to update nurses all over the world. All rights reserved. No part of an article may be reproduced without the prior permission.

Paget's disease A common bone disease that usually affects middle-aged and elderly people. It’s marked by inflammation of the bones, softening and thickening of the bones, excessive bone destruction, and unorganized bone repair; the result is bowing of the long bones. The cause is unknown. palilalia Repetition of words or phrases with increasing rapidity. pancreatitis Acute or chronic

Alternative Health Glossary - Acupuncture (AK-yoo-pungk-cher) is a method of healing developed in China at least 2,000 years ago.... Read more

obsessive-compulsive disorder A disorder characterized by obsessive thoughts and compulsive behaviors that represent recurring efforts to control overwhelming anxiety, guilt, or unacceptable impulses that persistently enter the consciousness. oliguria A diminished flow of urine in relation to fluid intake; usually less than 400 ml in 24 hours. Also called hypouresis. ophthalmia neonatorum

Referral Fees: Fees paid by advertisers for delivering a qualified sales lead or purchasing inquiry. This is a more traditional term, not so much used in affiliate marketing.  Often this type of referral fee is related to the second tier of an affiliate program, where affiliates can earn a percentage of what other affiliates they’ve referred to [...]

laminectomy Surgical removal of the bony arches of one or more vertebrae; performed to relieve spinal cord compression or to remove a displaced intervertebral disk. lead poisoning Poisoning caused by the ingestion or absorption of lead or one of its salts. Signs and symptoms include loss of appetite and weight, anemia, constipation, insomnia, headache, dizziness, irritability, a blue line at

Manual Approval: An affiliate application approval process where all applicants are manually approved for an affiliate program. This is the method I personally subscribe to since I prefer to look at the affiliates first to determine their quality level before clouding up the program with possibly bogus affiliates.  I had an interesting conversation with Brad Waller back [...]

Kawasaki disease A febrile, multisystem disorder affecting the small to medium-size vessels, primarily of the lymph nodes, most commonly in children before puberty; usually follows exposure to an infection. Also called mucocutaneous lymph node syndrome. Kegel exercises Exercises involving alternate contraction and relaxation performed to strengthen the perineal muscles. kernicterus A

Domain Name: Controlled by the worldwide organization called ICANN, domain names are obtained on a first-come basis and are used to identify a unique website. Okay in plain English, the main part of the URL between the www. and the .com (or .net, .org, etc.) is the domain name.  So for this blog, trishalyn is the domain [...]

Browser Helper Object: A DLL module designed as a plug-in for the Microsoft Internet Explorer Web browser to provide added functionality.  Some modules enable the display of different file formats not ordinarily interpretable by the browser. I’ll be the first to admit that I’m a FireFox user primarily and I have no idea what this means.  Anyone?  [...]

juvenile hypothyroidism A condition involving a deficiency of thyroid hormone secretion in children. Article copyright NurseReview.org - #1 source of information to update nurses all over the world. All rights reserved. No part of an article may be reproduced without the prior permission.

iatrogenic Introduced inadvertently by a medical practitioner or resulting from a diagnostic procedure or treatment. impetigo A contagious, inflammatory skin infection that usually occurs on the face. Characterized by the appearance of small, itchy blisters that rupture and form a crusty scab; usually caused by streptococcal or staphylococcal bacteria or a combination of both types of

Sponsored Listing (also Paid Listings or Paid Sponsors): A term used as a title or column head on search engine results pages to identify paid advertisers and distinguish between paid and organic listings. On Google, these are the links highlighted by yellow on the top of the page and the right side that say “Sponsored Links” above [...]

hallucinations Sensory perceptions that don't result from external stimuli and that occur during wakefulness. health care power of attorney A legal document in which an individual designates another person, called an "attorney-in-fact," to act on the individual's behalf if the principal person becomes disabled or incapacitated. The document becomes void when the principal person dies or

gastritis Inflammation of the stomach and stomach lining. gastroenteritis Inflammation of the lining of the stomach and intestines that accompanies numerous GI disorders; characterized by anorexia, weakness, abdominal pain, nausea, and diarrhea. gastrostomy Opening created into the stomach. gestational diabetes The development of diabetes during pregnancy, usually during the second

failure to thrive Condition in which an infant's height and weight fall below the third percentile on a standard growth chart; also called reactive attachment disorder. fantasy play Type of play involving imaginary playmates typically associated with preschoolers. febrile seizure Typically, a tonic-clonic seizure of relatively short duration (usually less than 1 minute) occurring with an

Welcome back! I hope you all found my last glossary post helpful in someway and used the keyword term "Pay Per Click" in your midweek meet up with friends and impressed them with your knowledge of PPC ha! Believe me though you are only at the very start of what can only be described as a colossus glossary of must have words that will guide you to becoming a PPC Campaign expert. For my

echolalia Parrotlike and inappropriate repetition of another's words. ectopic pregnancy Implantation of the fertilized ovum outside the uterine cavity. Types of ectopic pregnancy are abdominal pregnancy, interstitial pregnancy, and tubal pregnancy. effacement Shortening of the vaginal portion of the cervix and thinning of its walls during labor due to stretching and dilation caused by the

Search this page for definitions of terms and jargon used on A Management Consultant @ Large:Business Model - a conceptual description of a company's purpose, offerings, strategies, infrastructure, organizational structures, trading practices and operational processes and policiesCAD - Computer-Aided Design, usually referring to graphical design, but also including concept development and image ma

debridement Removal of dead or damaged tissue or foreign material from a wound to prevent the growth of microorganisms and further damage and to promote healing. deceleration A drop in baseline fetal heart rate as indicated by the fetal monitor. Early deceleration is a drop in fetal heart rate that coincides with uterine contraction. Variable deceleration is a drop in fetal heart rate that

cardiac catheterization A diagnostic procedure in which a cardiac catheter is inserted into a large vein (usually of an arm or leg) and then threaded through the vein to the client's heart. cardiac output The volume of blood ejected by the heart per minute (normally ranging from 4 to 8 L). Cardiac output equals the stroke volume (the difference between end-diastolic volume and end-systolic

bacterial meningitis Inflammation of the meninges of the brain and spinal cord caused by bacteria such as Neisseria meningitidis, Haemophilus influenzae, Streptococcus pneumoniae, or Escherichia coli. Battle's sign Discoloration of the skin behind the ear after the fracture of a bone in the lower skull. bipolar disorder A mood disorder characterized by major depression and full manic

abruptio placentae Premature separation of a normally positioned placenta in a pregnancy of at least 20 weeks' gestation either before labor or during labor but before delivery. This serious complication of pregnancy, occurring in one of every 200 births and often resulting in hemorrhage, may lead to the death of the mother, the fetus, or both. Also called ablatio placentae, accidental hemorrhage

Originally published in 1972 by Thomas Bearth, the SIL French/English Glossary of Linguistic Terms offers a convenient way for linguists to look up French equivalents for English linguistic terms and vice versa.Features:7,833 French linguistic terms and 8,052 English linguistic terms (as of the 11 August 2008 update)A variety of subjects and schools of thought covered: Applied Linguistics, Case Gr

I would really like to help all of you keen Pay Per Click people out there get to grips with the massive glossary of terms used on a day to day basis by us campaign management types. More often than not I find myself using these terms and abbreviations to new clients that have absolutely no idea what I am talking about. Hopefully by explaining these Pay Per Click Keywords it will give you a bett

Ask (Offer) - price of the offer, the price you buy for.Aussie - a Forex slang name for the Australian dollar.Bank Rate - the percentage rate at which central bank of a country lends money to the country's commercial banks.Bid - price of the demand, the price you sell for.Broker - the market participating body which serves as the middleman between retail traders and larger commercial institutions.

Eco glossary - The meaning of environmental jargon letters A to C

Crawler (also Spider, Robot or Bot): Component of a search engine that gathers listings by automatically trolling the Web and following links to webpages.  It makes copies of the webpages found and stores them in the search engine’s index. The faster the crawlers work, the faster the pages are indexed and show up in search engine results [...]

Feng Shui Glossary - Your online guide to the common words used in Feng Shui.

Pay Per Lead (PPL): A program where an affiliate receives a commission for each lead that they generate for a merchant website such as completed surveys, contest or sweepstakes entries.  Pay per lead generally offers midrange commissions and midrange-to-high conversion ratios. Merchants typically use this model when they want to follow up with leads to complete the [...]

Pay Per Impression (PPI): An advertising pricing model in which advertisers pay based on how many users were served their ads. This isn’t used as often since there can be third party interference in counting impressions.  I’ve been told that search engine crawlers can interfere with the impressions, although I’m honestly not sure how accurate that is. If [...]

Viral Marketing: The rapid adoption of a product or passing on of an offer to friends and family through word-of-mouth (or word-of-email) networks.  Any advertising that propagates itself the way viruses do. Viral is growing, no pun intended.  Traditionally this has been referred to as word-of-mouth, however with the advent of our dear interwebs here, viral can [...]

Opt-in Email: Email information that the recipient explicitly requests such as a newsletter or eZine. This is the best way to comply with CAN-SPAM guidelines - always ask your newsletter or email recipients to OPT IN!  If they asked to receive the emails, you cannot get in trouble for sending them. ____ Glossary Definition From ABC’s of Online Marketing [...]

Pay Per Click (PPC): A program where an affiliate receives a commission for each click they refer to a merchant’s website.  PPC offers some of the lowest commissions and high conversion ratio since visitors need to only click on a link to earn the affiliate a commission. The most common search engine utilizing PPC is Google AdWords, [...]

Nanopublishing: An online publishing model that uses a small-scale, inexpensive operation to reach a targeted audience, especially through blogging.  Sometimes communities of shared interest emerge quickly online, such as PaidContent.org and Gawker.com To be honest, I don’t have a lot of experience dealing with nanopublishing.  Although it seems to me that this is just blogging to a [...

Pay Per Call: A model of paid advertising similar to PPC, except advertisers pay for every phone call that comes to them from a search ad, rather than for every click through to their website landing page for the ad. A simple Google search of “pay per call tracking” comes up with about 355,000 results for this [...]

e-learning glossary - Instructional design terms and terminology commonly used in the field of educational technology

Visitor Segmentation: Differentiating of users to site by categories such as age, sex, etc. Being able to segment your visitors helps to target the ads best.  You can look at what pages different segments are spending the most time at and offer up the most relevant ads to that segment on that page. Having ads more targeted to [...]

American-style option – An option contract that may be exercised at any time before it expires. Ask – The quoted price at which a customer can buy a currency pair. Also referred to as the ‘offer,’ ‘ask price,’ or ‘ask rate.’ Base Currency – For foreign exchange trading, currencies are quoted in terms of a currency pair. The first currency in the pair is the base currency.

Earnings Per Hundred Clicks (EPC): Earnings or average payout per hundred clicks. Many networks rank their merchants by EPC to give the publishers a sense of how active the merchant is with their affiliates.  While some people give a lot of credence to this metric, others just give it a glance in addition to all the other [...]

Really Simple Syndication (RSS) Feeds: A data format for syndicating news and other content.  Subscribers to RSS feeds are notified every time content is updated on a particular site. RSS feeds are a MUST for bloggers because it saves your readers from necessarily having to come to you all the time.  Bringing the blog to their inbox [...]

Here is a glossary of commonly used terms in the world of search engine ranking.Alt Tag: The alternative text that the browser displays when the surfer does not want to or cannot see the pictures present in a web page. Using alt tags containing keywords can improve the search engine ranking of the page for those keywords.Bridge Page: See Doorway Page.Click Popularity: A measure of the relevance of

Earnings per Thousand Impressions (EPM): Earnings or average payout per thousand impressions. Pretty self explanatory, right?  This is an important metric when buying ad space online, whether it’s affiliate ad space or traditional ad space on a website.  Many web properties will use this metric to set the costs for the advertisers. ____ Glossary Definition From ABC’s of Online [...

Landing Page: The specific webpage a visitor reaches after clicking on a search engine listing, pay-per-click ad, or banner ad. Many successful PPC affiliates utilize landing pages to help direct visitors to convert to sales.  With a landing page, the affiliate does not have to rely solely on the merchant’s website to convert but can give the [...]

Doorway Page (also Gateway Page): A webpage created  expressly in the hopes of ranking well for a term in a search engine’s non-paid listing.  It does not deliver much information but is designed to entice visitors to enter. Some people refer to this practice as a thin affiliate site.  The site is pretty much useless in terms [...]

Advice of chargeA service which provides the user with information on the cost of calls from a mobile phoneAirtimeThe amount of time a subscriber spends using his/her mobile phoneBattery status/Battery charge displayAn indication of the amount of battery life remainingBatteryA chargeable device which provides the mobile phone with power. A variety of battery technologies have been used for mobile

Definitions of Terms Used on Successful Freelancing Advisor Broadband - a term used to describe large-capacity networks that have the ability to carry multiple voice, video, or data channels simultaneously. Sometimes referred to as high-speed Internet, broadband is an ‘always on’ fast connection to the Internet, generally provided by either cable or DSL service. Chi - the [...]

Inbound Link: A link to a particular page from elsewhere on the Internet.  Inbound links are important to SEO because many search engines’ rankings are at least partially based on the amount of inbound links. Your break from the glossary is over!  Inbound links are tricky as you usually have no influence on whether you get them [...]

Carcinoma:Cancer that begins in the skin or in tissues that line or cover internal organs.Basal Cells:Small, round cells in the lower part (base) of the epidermis, the outer layer of skin.Dermatologist:Doctor with special training in diseases and conditions of the skin, hair and nails.Squamous Cells:Thin, flat cells in the surface of skin, the lining of hollow organs in the body and the passages o

Organic Search Results: Non-paid search engine results (also called natural search) - the pages that search engines find in a vast index of the Web that the search engine determines are the best matches for the search keywords. These are the dreams that SEO is made of.  Responsible web masters do everything within their power to heighten [...]

Quality Score: Reflects an ad’s historical CTR, keyword relevance, landing page relevance, and other factors proprietary to Google.  Yahoo refers to it as a Quality Index. Of course getting the most links to your website isn’t always the name of the game; it’s getting high quality links.  This is why spammers who link to your content aren’t [...]

Impression: An advertising metric that indicates how many times an advertising banner, link or product on the internet is viewed. Many people don’t put much stock into impressions alone, but impressions can have the potential when coupled with other metrics to find trends with a publisher’s marketing methods & the advertisers offers.  For example, a high impression [...]

SEO Tools - Alexa Rank ComparisonThe Alexa Traffic History Graph lets you to make a traffic history graph for any website. Alexa calculates traffic rankings by examining the Web usage of lots of Alexa Toolbar users.What is Traffic Rank?The traffic rank is depends on three months of cumulative historical traffic data from lot of Alexa Toolbar users. It is a shared measure of page observation and us

The Glossary of Linguistic Terms by Eugene E. Loos (general editor), Susan Anderson, Dwight H. Day Jr., Paul C. Jordan, and J. Douglas Wingate is available for free use online at the website of the linguistic organization SIL International. It is a handy reference tool for linguists, researchers, language teachers and students, as well as anybody interested in languages and linguistics. Features:

In part #1 I discussed an overview of bonds. Now I'll explain many of the key terms used to discuss bonds.Maturity - The date when the bond is finished. Callable - A bond is callable if the issuer can repay it early. Coupon - This is the interest rate that is paid on the face value of the bond.Face value - The principal in the bond. The value that the bond is bought at originally.Zero coupon -

Listing: The information that appears on a search engine’s results page in response to a search. This is basically just the ad unit if it’s a sponsored link or the relevant portion of the website for organic links.  Much weight is put on the position of the listing since most users click on the organic listings Non [...]

Dynamic Content: Information of webpages which changes, or is changed automatically. The most relevant dynamic content to online marketing is ad servers.  Services like OpenX, Google Ad Manager, and the recent WordPress plugin release Max Banner Ads make it easy to rotate your ads effortlessly to deliver fresh content to your visitors.  Widgets also provide great dynamic [...]

Affiliate Link: A piece of code residing in a graphic image or piece of text that is placed on an affiliate’s webpage, notifying the merchant that an affiliate should be credited for the customer or visitor sent to their website. Traditionally these links have been within banner images or text links, but more and more people are [...]

Glossary of Difital Photo terms Filter alphabetically... a b c d e f g h i j k l m n o p q r s t u v w x y z 355 records returned: Page 1 of 18[1] 2 3 4 5 6 7 8 9 10 anti-aliasthe technique of minimizing the distortion artifacts known as aliasing when representing a high-resolution signal at a lower resolutionRoyalty freea term stock photography agencies use to deno

Minimum Bid: The least amount that an advertiser can bid for a keyword or keyword phrase and still be active on the search ad network.  This amount can range from $0.01 to $0.50 or more for highly competitive keywords, and is set by the search engines. You must remember to keep money in your advertising account to [...]

Numismatists have adopted a long list of terms and slang words to effectively communicate with other coins enthusiasts. Upon entering a coin show or auction, a novice numismatist may become confused by the language frequently used in such environments. The following words and terms are some of the most important to learn when [...]

Cost Per Thousand (CPM)System where an advertiser pays an agreed amount for the number of times their ad is seen by a consumer, regardless of the consumer’s subsequent action. Heavily used in both traditional advertising and online banner ad sales. CPM stands for “cost per mille;” mille is Latin for thousand and abbreviated using the Roman numeral M.Cost Per Click (CPC)Search engines charge

A glossary of stamp collecting terms enables collectors to get an idea of what type of stamps are on the market and helps introduce new specialty stamps and products. A glossary of these commonly used terms has been compiled to enable you to better understand when dealing with others in the stamp collecting environment. Stamps that [...]

Learning the basic terms and what they mean when collecting stamps will enable collectors when they are purchasing or selling their stamps to either other dealers or collectors. A glossary of these commonly used terms has been compiled to enable you to better understand when dealing with others in the stamp collecting environment. A piece of [...]

There are a variety of different stamp that collector may add to their stamp collections and by knowing and understanding what these different types are will enable the collector to be much more informed when dealing with other collectors and dealers. Airmail Stamps are stamps used to pay for airmail items, but the USA stopped issuing [...]